Category Archives: continuing the conversation

Small Business Networking Chat Summary from May 11, 2010.

We chatted about Customer Relationships. How do you show your customers love?

  • We’re on every Tuesday from 8-9 pm EST.  The next chat will be held on May 18, 2010.
  • You can read the instructions on how to participate here:
  • Invite others to join in, help them get started.  We started this chat to facilitate conversation between small biz owners.
bradfordshimp: The halls are alive with the sound of typing – time for the #sbbuzz Twitter chat! #sbbuzz
sbbuzz: Welcome to #sbbuzz, a Tweetchat for the next hour of small biz talking technology on Twitter. Join us!
sbbuzz: Rules: 1)NO pitching till end 2)Be nice 3)Stay ON TOPIC! 4)Send ?s for group to me w/o hashtag 5)Use #sbbuzz in all messages 6)Have fun!
sbbuzz: Start off w/an INTRO: 1 message about you and your business and whatever else we need to know. #sbbuzz
bradfordshimp: Hello all. Bradford S-H-I-M-P here. Looking forward to chatting with everyone here tonight! #sbbuzz
ginabee: Good evening all!Gina w/ WriteyTidy writing & content creation.Looking forward to learning networking techniques from all you pros! #sbbuzz
pmohara: @bradfordshimp Hey – are you watching some Julie ANdrews in the background?🙂 #sbbuzz
hashtager: # Rules: 1)NO pitching till end 2)Be nice 3)Stay ON TOPIC! 4)Send ?s for group to me w/o hashtag 5)Use #sbbuzz in all messages 6)Have fun!
pmohara: Pamela here from @batchblue and the moderator of #sbbuzz Let me know if you have questions or suggestions.
stellel: Evening, all! Christelle here, customer Experience @batchblue #sbbuzz
lindadessau: Hi everyone! I’m the Content Mastery Guide for coaches (with a brand new website: (Intro for #sbbuzz
mriggen: @sbbuzz I’m Michelle, Comms Director for @batchblue and I can’t wait to see the bee get wild up in here. #sbbuzz
scoblitz: @sbbuzz Hi all – Scott from the @batchblue customer experience team. Also blogger, music lover and knower of things. #sbbuzz
JodyPadarCPA: jody here a cpa #sbbuzz
jmpineda: @pmohara Haven’t been on #sbbuzz in a while. Look forward to a great discussion. How’s biz, all!
ginabee: @scoblitz Things…what things? #sbbuzz
sbbuzz: Tonight’s topic is making the most out of networking opportunities, so lets make the most of this one. #sbbuzz
sbbuzz: Remember to send me any questions you want discussed with the group. #sbbuzz
sbbuzz: Q1 How are you using social media to network with others? What types of relationships have you developed? #sbbuzz
lindadessau: Twitter has been an amazing way to stay connected with people I met offline at the #wtlead conference in March. #sbbuzz
JodyPadarCPA: When I first started with social media, I hung with CPA’s cause it was safe…Now I’m finding end users of my product and I love it. #sbbuzz
mriggen: @sbbuzz Q1 We’ve met many friends & made many biz deals thanks to social media networking. Friends with business benefits😉 #sbbuzz
ginabee: Q1- I’ve used SM to be myself & talk about what I love to do. Lovely that I’ve found people who share themselves too & listen to me! #sbbuzz
CharmedByDawn: Making connections online and then taking it offline locally for my jewelry business as well as nationally. #sbbuzz #sbbuzz
bradfordshimp: Q1 – Finding lots of great people via SM. At this point, I try to move the relationship deeper with emails, chat, and phone calls. #sbbuzz
lindadessau: @mriggen “Friends with business benefits,” LOL!! #sbbuzz
desireescales: #sbbuzz has been a big part of my networking strategy but I also do a lot of networking offline with ppl I meet online. That’s important.
lindadessau: @JodyPadarCPA Great to hear of your progress – way to go! #sbbuzz
bradfordshimp: Q1 – I have reached a point where I am looking to go deeper rather than wider with my social media contacts. #sbbuzz
desireescales: Btw I’m Desiree Scales with Bella Web Design and I forgot how to chat it’s been so long! Forgot the #sbbuzz
CharmedByDawn: Yes, making genuine friendships can lead to business benefits. Genuine is important. #sbbuzz
JodyPadarCPA: It’s opened a whole new world of education to me from different horizons…A lot of professionals get caught in only what they know. #sbbuzz
JoeCascio: #sbbuzz Joe Cascio – independent software developer, armchair social media researcher.
desireescales: @CharmedByDawn Hey you! #sbbuzz
ginabee: I have heard that people begun made significant business relationships thru SM…Actually I have gotten biz thru it myself! #sbbuzz
bradfordshimp: @JodyPadarCPA Really good point. This type of networking explodes our boundaries. I learn new things every day. #sbbuzz
pmohara: I find Twitter is good for making or following up on new connections. #sbbuzz
mriggen: @sbbuzz Q1: I liked this article from @batchblue customer on combining real life w/online networking: #sbbuzz
CharmedByDawn: @desireescales – I know, I keep on trying new things, thanks to you! Desiree is a friendship grown online! #sbbuzz
scoblitz: @sbbuzz Q1: I have some great relationships that were furthered via Social Media. Much of what I do today actually. #sbbuzz
pmohara: Facebook is too much information for someone I have just met. I don’t need to know your deepest secrets, yet. #sbbuzz
JoeCascio: #sbbuzz Q1: Twitter has become the primary way I meet people. For someone like me who isn’t good at “working a room”, it’s been a godsend.
JodyPadarCPA: I’ve met and done business with people from Twitter…But it always then go to an email or phone call. or even a flight to meet #sbbuzz
desireescales: @bradfordshimp Feeling a little pyromania tonight? #sbbuzz
CharmedByDawn: My first chat tonight. I am Dawn Skowronnek, Jewelry Designer and Virtual Assistant for @desireescales #sbbuzz
sbbuzz: Q2 from @lindadessau Are business cards a must when you have an online business? #sbbuzz
CharmedByDawn: My first chat tonight. I am Dawn Skowronnek, Jewelry Designer and Virtual Assistant for @desireescales. #sbbuzz
JodyPadarCPA: Heck I feel like I know you all now at #sbbuzz. I think I’ve come to 4 meetings!
lindadessau: Q2 The reason I ask is that I don’t have biz cards to match my new website yet & I’m attending an event in June😉 #sbbuzz
desireescales: LinkedIn is a good resource for me personally. Not too personal but you learn about people and their viewpoints and expertise. #sbbuzz
mriggen: @CharmedByDawn Welcome, Dawn! Great to have you here🙂 #sbbuzz
CharmedByDawn: @pmohara Most times, I agree. I use my personal FB, for personal. Then I have a business page. #sbbuzz
bradfordshimp: @lindadessau Q2 – A good creative business card still goes a long way. I know because I just went to an event with crap biz cards. #sbbuzz
desireescales: My first chat tonight. I am Dawn Skowronnek, Jewelry Designer and VA for @desireescales #sbbuzz /via @CharmedByDawn (This gal rocks!)
rongraham1: Sorry to be late; had to launch @MARA_foundation on Twitter. Always fun to draw in someone new. Who isn’t a spammer. LOL #sbbuzz
CharmedByDawn: @mriggen Thank you! #sbbuzz
JodyPadarCPA: When people want to connect on Facebook I let them in. I have pictures of my Kids in my Office #sbbuzz
scoblitz: @sbbuzz Q2 – I think so, you are always going to be meeting people and talking about your business. #sbbuzz
mriggen: @lindadessau Q2 I definitely think so, but they don’t have to exactly match website (you could do just logo) Check out #sbbuzz
bradfordshimp: Q2 – But even lame cards are better than no cards. However, the alternative is to set a goal for # of new relationships to start. #sbbuzz
CharmedByDawn: @lindadessau I think business cards are a must. I don’t think you should attend an event without them. #sbbuzz
rongraham1: Anyhow, on Q2, yeah, I use ’em. Because I meet people other places than online. As do each of you. LOL #sbbuzz
CharmedByDawn: @desireescales Thank you for a lovely compliment. It’s appreciated. #sbbuzz
JoeCascio: @desireescales It’s funny, I’ve more or less abandoned LinkedIn because there’s no socialization there. #sbbuzz
JodyPadarCPA: My husband has “blog” cards. Minicards with just a url #sbbuzz
pmohara: @lindadessau We use @overheardatmoo cards w/all our soc media identities. And the backs have quotes from our Twitter stream. #sbbuzz
lindadessau: @mriggen They don’t? Phew! I don’t have a logo – I have a banner (hard to fit on a biz card!) I will check out that site, thanks. #sbbuzz
desireescales: @lindadessau You can create a cool online business card with all of your links. #sbbuzz
CharmedByDawn: @pmohara I love quotes from the Twitter stream on the back of biz cards. Neat idea! #sbbuzz
lindadessau: Q2 Hopefully now that I’ve consolidated all of my identities onto one site these will be the last set of cards that I need. #sbbuzz
mriggen: @sbbuzz Q2 I read that 80% of biz cards collected are never followed up on. Also read not to end sentence in preposition. #sbbuzz
rongraham1: @JodyPadarCPA, @banannie uses them little things too. Hers are cool – is she in this group? #sbbuzz
lindadessau: @pmohara @desireescales Thanks for the sites! #sbbuzz
JodyPadarCPA: They are all at the bottom of my purse! RT @mriggen: @sbbuzz I read that 80% of biz cards collected are never followed up on. #sbbuzz
desireescales: @JoeCascio Did you join groups? Ask and answer questions? Engage? #sbbuzz
mriggen: @sbbuzz Q2 I also predict that biz cards will be obsolete within a few years. Like calling cards from days of yore. #sbbuzz
bradfordshimp: @mriggen Take the follow up into your own hands. Collect cards and make notes, and then follow up on. #sbbuzz
ginabee: @mriggen Grammar rules are different here on Twitter, so there’s nothing for you to worry about… #sbbuzz
bradfordshimp: @mriggen Obsolete when they are replaced by a digital counterpart. #sbbuzz
lindadessau: @desireescales Can you double-check that link? It’s not working for me😦 #sbbuzz
rongraham1: @mriggen, you’re right about calling cards, but I think it’s a darn shame that you are. That would be an etiquette to resurrect. #sbbuzz
desireescales: Q2 I’ve created oversized 4 color postcards which stand out a little more than biz cards and show off our work. #sbbuzz
desireescales: @sbbuzz Q2 I also predict that biz cards will be obsolete within a few years. Like calling cards from days of yore. #sbbuzz /via @mriggen
mriggen: @sbbuzz Q2 In the spirit of virtual networking, gotta recommend my Small Biz Web buddies to deal with biz cards. #sbbuzz
desireescales: Q2 How about taking a picture with your phone of the person holding their name tag or card? #sbbuzz
JoeCascio: @desireescales I did try a group or two. Saw mostly spam, as I recall. #sbbuzz
ActiveIngreds: Q1 How are you using social media to network with others? What types of relationships have you developed? #sbbuzz
JodyPadarCPA: #sbbuzz Don’t you all just “bump”
rongraham1: @desireescales, @DJFathaRamzee makes those postcards as a principal product. We never thought of using ’em to promote HIM. hmmm… #sbbuzz
ActiveIngreds: Q2 from @lindadessau Are business cards a must when you have an online business? #sbbuzz
sbbuzz: Q3 Where do you do most of your virtual introductions? Twitter, LinkedIn, e-mail, other? Why? #sbbuzz
mriggen: @rongraham1 People doing new things with them tho. Playdate cards for kids, senior pix for teens. New ways to present self. #sbbuzz
desireescales: @lindadessau #sbbuzz
JoeCascio: @mriggen With apps like Bump, you don’t need cards as long as you have a Bump-worthy device. Electronic exchange so much better. #sbbuzz
mriggen: @desireescales I love that idea, very good for conference. We did that at PodCamp Boston and live-tweeted the photos. Fun! #sbbuzz
JodyPadarCPA: My droid and iphone have the app where you just “bump” phones and it transfers data…That will be the new card #sbbuzz
rongraham1: @mriggen, that occurred to me when the subject of the dinky cards came up. Several good ideas you’ve launched, and there are more. #sbbuzz
desireescales: @rongraham1 Guess I’m good for something after all… #sbbuzz
pmohara: @CharmedByDawn Good point. But there’s a difference btwn customers finding @batchblue & people I am connecting with personally #sbbuzz
bradfordshimp: Q3 – Twitter, mostly. #sbbuzz
JoeCascio: @sbbuzz Q3 – almost all intros on Twitter. Can’t beat its personal touch. #sbbuzz
mriggen: @JoeCascio That’s what it will probably end up being, or something like it. Why not? It’s easier. #sbbuzz
rongraham1: On Q3, I do it wherever there’s someone I gotta meet. But since I lost my MySpace password about ten months ago, not much there. LOL #sbbuzz
lindadessau: Twitter – fun and quick! RT @sbbuzz: Q3 Where do you do most of your virtual introductions? Twitter, LinkedIn, e-mail, other? Why? #sbbuzz
ActiveIngreds: Q3 #twitter #LI are the key ones for me #sbbuzz
ginabee: Q3 – Twitter for me too. Amazing what can be conveyed in so little. #sbbuzz
pmohara: Q3 – I do introductions in e-mail. I find Twitter inadequate for conveying to each introductee the awesomeness of the other.🙂 #sbbuzz
bradfordshimp: @rongraham1 I think I have a Myspace floating in the ether. Hopefully they delete it after a period of no activity. #sbbuzz
mriggen: @sbbuzz I’m going to say email for virtual introductions. Mostly for bizdev stuff that takes more than 140 to frame up. #sbbuzz
scoblitz: @sbbuzz Q3: When introducing people to each other it is always email. For introducing myself – Twitter. #sbbuzz
rongraham1: @bradfordshimp, I hope you’re right, because the MySpace procedure to kill your own is, well, byzantine. I mean complicated. LOL #sbbuzz
JoeCascio: @mriggen Actually now that I think about it, I give/receive introductions thru email, too. They seem to carry more weight. #sbbuzz
ginabee: @scoblitz Yeah…what you said. #sbbuzz
bradfordshimp: @rongraham1 Heck, I can’t even figure out how to find my account again, let alone delete it. #sbbuzz
pmohara: I will say I always link to Twitter, LinkedIn & blog sites for the people I am introducing. Gives other person more insight. #sbbuzz
rongraham1: @scoblitz, sometimes I can’t help saying even on Twitter, hey, have you met @iTaskVirtually or someone, y’know? Is that bad? #sbbuzz
desireescales: #sbbuzz I play in the space that person feels most comfortable in. I usually pick up on that before making introductions.
ActiveIngreds: do any of you use #linkedin at all? #sbbuzz
scoblitz: @rongraham1 not really, guess it depends on the nature of the introduction. #sbbuzz
sbbuzz: Q4 What is your favorite offline networking event? Are you making different connections at those than online events? #sbbuzz
desireescales: @ActiveIngreds I do in fact just hosted a webinar on it today for @constantcontact I definitely get leads. #sbbuzz
cjdub: Q2 – mobile apps and text marketing might replace business cards with “text XXXXX for my info” #sbbuzz
lindadessau: @desireescales Excellent point, Desiree. Meet your clients, prospective clients and colleagues where THEY’RE at & feel comfortable. #sbbuzz
rongraham1: @ActiveIngreds, I do. I *should* use it more. LinkedIn has an amazingly powerful Q&A feature. #sbbuzz
JodyPadarCPA: My favorite offline networking event is my monthly Quickbooks user group meeting that I formed 3 years ago. #SBBUZZ
desireescales: #sbbuzz Q4 I love spur of the moment Tweetups! We host them on a local level. Just had one 2 weeks ago in Woodstock all via Twitter. #sbbuzz
JodyPadarCPA: CPA’s make the best referrals to other accountants #sbbuzz
cjdub: Q3 – Email and twitter respectively, and I agree with @bradfordshimp in saying go “deeper with your contacts, rather than wider” #sbbuzz
bradfordshimp: Q4 – Working up the courage to join a local network event. Don’t get a lot of great tweet ups around here. #sbbuzz
ginabee: Yet to find one I’m really comfortable with (sorry for the dangling preposition, @mrigggen) So much more comfortable virtually! #sbbuzz
JodyPadarCPA: @bradfordshimp Absolutely Deeper! #sbbuzz
pmohara: Q4 my fav offline event is Providence Geeks, but that is probably cause I already know everyone there from Twitter. #sbbuzz
rongraham1: @scoblitz, for me, introductions should be based on the chance the two people will connect. Otherwise we have #FF for that. LOL #sbbuzz
rongraham1: @bradfordshimp, I’m with you: Akron’s been bad for that, and I started to change it up a bit. #sbbuzz
stellel: I’m hoping to get to @JoeCascio ‘s meetup one of these Wednesdays… #sbbuzz
scoblitz: @sbbuzz Q4) Offline? What’s that? #sbbuzz
rongraham1: On Q4, I love to attend professional meetings to preach Twitter and stuff. Used to do every year ’til I moved. #sbbuzz
JoeCascio: @stellel: Glad you mentioned that. I find regular, *small* meetups to be much more relaxed, enjoyable *and* productive. #sbbuzz
desireescales: @bradfordshimp Create one even if it’s 2 ppl! DIY. I’d love to fly in! #sbbuzz
sbbuzz: @bradfordshimp I’ll come, too. Now you have 3! #sbbuzz
mriggen: @sbbuzz Q4 We have @providencegeeks (it’s tomorrow night, come if you can!) And coming soon…BatcHaüs! #sbbuzz
lindadessau: Q4 I usually find offline networking events disappointing – I’d rather go to something I’m interested in & network while I’m there. #sbbuzz
JoeCascio: #sbbuzz I and a couple others started a weekly coffee hangout, gab-fest. No program, no agenda. Just folks. Quality over quantity my mantra.
bradfordshimp: @desireescales @sbbuzz I would love that too. #sbbuzz
lindadessau: Q4 I think I may have just quoted an earlier sbbuzz conversation – sounded familiar😉 #sbbuzz
sbbuzz: Q5 What is your best networking tip? #sbbuzz
mriggen: @sbuzz for offline networking, always put your Twitter handle on your badge. Sometimes we don’t look like our avatars (@sbbuzz!) #sbbuzz
sbbuzz: @bradfordshimp by @sbbuzz I meant me, but you knew that, right? No bee costumes involved.🙂 #sbbuzz
mriggen: @JoeCascio Co-working Thursdays at our new office space brother. Stay tuned for details… #sbbuzz
JodyPadarCPA: Involve yourself in their life not in yours #sbbuzz
ginabee: @lindadessau Yes indeed!Networking events are like speed dating. You’re not in your element or comfort zone.Strike me as artificial. #sbbuzz
bradfordshimp: Q5 – Be yourself. And when that doesn’t work, pretend you’re Jack Donaghy (from 30 Rock). #sbbuzz
sbbuzz: And now it is what we affectionately call Pitch Time. Please tell us a little about your business. #sbbuzz
sbbuzz: If you’d like a once-a-week e-mail reminder of #sbbuzz (including the topic) sign up at #sbbuzz
scoblitz: @ginabee @lindadessau – I agree. Networking should be natural – it won’t work otherwise. #sbbuzz
mskalyn: RT @sbbuzz: Q5 What is your best networking tip? #sbbuzz
mriggen: @sbbuzz Q5 If you are outgoing, try & seek out people who look shy. Everyone has something interesting to share. #sbbuzz
bradfordshimp: The Wind Up – if anybody here runs a small blog and is looking to grow, I am starting a mastermind group (which is filling up) @me #sbbuzz
lindadessau: Q5 Follow up – since most people don’t (as we’ve already established tonight), you’ll stand out and actually start a relationship. #sbbuzz
cjdub: Do good work, ask for reccomendations, stay top of mind swith clients RT @sbbuzz: Q5 What is your best networking tip? #sbbuzz
rongraham1: @sbbuzz, the worst thing I lost when I moved was a laminated badge with my Twitter avatar and handle. Gotta get me another. <snif> #sbbuzz
bradfordshimp: @mriggen That works if you are shy, too. There is always someone who is more shy. (Its usually me). #sbbuzz
lindadessau: Need to create more masterful content? Idea Generator is now Content Mastery Guide (pitch time on #sbbuzz
sbbuzz: Thanks to everyone for the lessons in valuable networking. This group leads by example! #sbbuzz
desireescales: #sbbuzz Q5 Approach networking from the aspect of “Who can I help today?” and you always will and be remembered. Expect nothing back.
mriggen: @sbbuzz I met a guy who was a witch hazel scientist (!!) at the last networking event I went to. Witch hazel! #sbbuzz
JodyPadarCPA: I’m a CPA we do Tax and Payroll and QB consulting. We are in Chicago but can work virtually anywhere. Our site #sbbuzz
bradfordshimp: And the Pitch: Read my blog,, you won’t regret it. #sbbuzz
mriggen: @bradfordshimp Well, I would also come to your networking event. Put me on the guest list🙂 #sbbuzz
bradfordshimp: @desireescales I like that. Too many people go for the sell. Instead, go for the helping hand. #sbbuzz
lindadessau: RT @sbbuzz: Thanks to everyone for the lessons in valuable networking. This group leads by example! #sbbuzz
desireescales: Thanks to everyone for the lessons in valuable networking. This group leads by example! #sbbuzz That’s the truth!
cjdub: Content and strategy services, small to medium sized business marketing, #sbbuzz Thanks for the chat tonight!
mriggen: @sbbuzz I’m Michelle Riggen-Ransom with @batchblue and I think you’re all smashing! Thanks for coming by. #sbbuzz
rongraham1: @desireescales, I like the helping hand thing too. In that spirit, I got a tagline that should go on the nametag and business cards. #sbbuzz
desireescales: #sbbuzz Pitch time already? Goes fast! rocks!
pmohara: #sbbuzz pitch – Pamela here from @batchblue, the social CRM that loves social networking. And wine trails!
sbbuzz: Thanks, everyone. #sbbuzz is a small business Twitter chat hosted each Tuesday night by the folks from @batchblue Come again soon!
ginabee: Appreciate the networking advice! Thanks to all! I’ve got words when you don’t. #sbbuzz
mriggen: @sbbuzz Oh also – we’re launching something cool tonight, if you think scheduling meetings from within your CRM is cool😉 #sbbuzz
desireescales: @rongraham1 And it is? #sbbuzz
bradfordshimp: @mriggen I do, I do. Now I won’t be able to sleep! #sbbuzz
bradfordshimp: @desireescales I think he is busy writing it down. #sbbuzz
rongraham1: I’m gonna spend a pitch tonight on @MARA_foundation, because I think they are doing something good in the world. I’ll talk me later. #sbbuzz
bradfordshimp: The Final Throw: If anyone is looking for a great task management system, check out The Action Method and read Making Ideas Happen. #sbbuzz
bradfordshimp: Good night all, and good luck. #sbbuzz
desireescales: Joining #sbbuzz again after a few months was like riding a bike, you just remember how fun it is once you get back on it! @sbbuzz

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Filed under continuing the conversation, networking, small business, social media, summary

Podcasting Advice : Summary from September 15, 2009

Uber podcasting geniuses Bernie Borges (@berniebay) and Joe Cascio (@joecascio) joined us for this week’s @sbbuzz chat on podcasting.  What followed was some excellent advice on getting started, tools, funding and challenges.  At the end of the night, everyone pitched in their favorite podcasts, so be sure to check those out at the end of the chat!

Ready to join us for the next @sbbuzz chat?   Leave a comment or join us next week September 22, 2009 for the next @sbbuzz chat.Here’s how it all works:

  • Sbbuzz-ups are every Tuesday, next up is September 22th, 2009 from 8:00 PM – 10:00 PM Eastern Time. Join us – We’re here to facilitate the conversation between small business owners.
  • Know small businesses that need help? Let them know when this chat happens, help them get started on Twitter and let’s talk!
  • Instructions for participating are at
sbbuzz: Welcome to #sbbuzz, a Tweetchat for next 2 hours of small biz talking about technology. Join us!
sbbuzz: Rules: 1)NO pitching till end 2)Be nice 3)Stay ON TOPIC! 4)Send ?s for group to me w/o hashtag 5)Use #sbbuzz in all messages 6)Have fun!
sbbuzz: To start off we have introductions: 1 message about you and your business and whatever else we need to know. #sbbuzz
rzazueta: #sbbuzz What advice would you give to a small business just starting to use Social Media? Please use the hastag #ccseminar (and please RT!)
rzazueta: Hi all! I’m here for, like, 2 minutes – I’m Rob Z. of TechKnowMe and I’m on my way to teach smbiz owners online marketing tonight! #sbbuzz
bradfordshimp: Hello, Bradford Shimp here. No, that cutie pie isn’t me, that’s my 4 year old. #sbbuzz
b2bspecialist: @sbbuzz I focus on b2b marketing and biz dev, founded an agency in Feb and starting a web show w/podcasts #sbbuzz #sbbuzz
helpbusinesses: Hi I’m Jacqueline: Business Pipeline Solutions is a global biz mgmt & professional training firm helping manage run & grow companies #sbbuzz
mriggen: @sbbuzz Hi I’m Michelle Riggen-Ransom with BatchBlue Software. We make software for small businesses e.g. BatchBook, our social CRM. #sbbuzz
pmohara: Hi all – Pamela from @batchblue and @sbbuzz here. You probably know me better as THE BEE. #sbbuzz
b2bspecialist: @pmohara props for continued commitment to doing this! #sbbuzz
merylevans: Howdy, all. Content maven in TX behind & @merylkevans who plays w words to help businesses connect and readers learn. #sbbuzz
JoeCascio: I’m Joe Cascio, and for some inscrutable reason, Pam and Michelle wanted me to hang out w y’all tonight. Wuzzup? #sbbuzz
pmohara: @b2bspecialist Thanks, Chris! My 7yo now calls Tuesdays “Buzzdays”. Uhm, yeah. I think we are all in.🙂 #sbbuzz
consultsonja: Greetings from Mission Inc. (@missioninc). We provide start-up, management and fund services for non-profits and small biz. #sbbuzz
mriggen: @JoeCascio We wanted to celebrate your birthday with you! Or, your birthweek I guess (Happy birthweek!) #sbbuzz
sbbuzz: Q1 from @rzazueta What advice would you give to a small business just starting to use Social Media? Use #ccseminar & #sbbuzz
selahsynergy: Howdy sbbuzz friends. Just popping in for a bit tonight. Susan here from Selah Synergy, business strategist. #sbbuzz
merylevans: @pmohara Ha. I just tell my kids I’m in a meeting (because my mtgs are always online). Now they ask, “Are you in a meeting?” #sbbuzz
merylevans: Q1 Listen, learn, patience. Build up content (ie tweets) before you start following as few follow back when there’s no content. #sbbuzz
JoeCascio: @mriggen Happy to contribute any way I can. ps. Michelle and I got this sushi thang goin’ on, y’know? #sbbuzz
bradfordshimp: Q1 – Get someone to show you the ropes (even if you have to pay) if you are a biz just getting into social media. #ccseminar #sbbuzz
mriggen: @sbbuzz Q1: Find where you customers/potential customers are, listen to the conversations there, join in by being helpful, real. #sbbuzz
helpbusinesses: Q1 Focus is key, you should have a purpose and execute it with great precision. #sbbuzz
b2bspecialist: @sbbuzz Q1 find out where your target audience gathers online and learn how they are engaged in social media. #sbbuzz
bradfordshimp: Q1 – Also, have a plan. Social media needs to fit into your marketing plan. #ccseminar #sbbuzz
sbbuzz: All- we are helping @rzazueta demo a chat in his webinar tonight (so #ccseminar and #sbbuzz for Q1). Everyone smile and wave at the Twamera!
consultsonja: Chatting on Tweet Chat #sbbuzz Mission Inc (@missioninc) provides assistance to small biz and non-profits
bradfordshimp: Q1 – This may be self-serving but helpful, have been doing a series on Twitter and small business here #ccseminar #sbbuzz
pmohara: Q1 Find someone already using the media (Twitter, FB, etc.) and pepper them w/questions as you try it out yourself. #sbbuzz #ccseminar
bradfordshimp: Q1 – To find out where your potentials are online, start by asking your current customers where they are, then join in. #sbbuzz
consultsonja: @sbbuzz Q1:: How do you advertise for clients on and similar sites? What are some key tips for entry? #sbbuzz
berniebay: Do you research. Find people with common interests. Tweet them up (within reason). Visit lots of blogs. Takes time. #sbbuzz #sbbuzz
mriggen: @sbbuzz Q1: Great books coming out now on this topic: Trust Agents by @chrisbrogan & @julien, Marketing 2.0 by @berniebay #ccseminar #sbbuzz
selahsynergy: @sbbuzz Q1. It’s all about the customer. A plan is essential. #sbbuzz
bradfordshimp: Q1 – You can find others in your area of interest by searching on #ccseminar #sbbuzz
b2bspecialist: Q1 This tool from Forrester may help tell u where folks are online: #sbbuzz #ccseminar
berniebay: Don’t limit yourself to most immediate “universe” of your target. Find people who touch your universe and engage them too. #sbbuzz
life_enthusiast: @sbbuzz Q1 Start with ONE network, get comfortable w/ a routine b4 moving on, #ccseminar #sbbuzz
sbbuzz: Q2 How much of your social media time do you spend reading blogs vs Twitter vs. chats/forums vs. podcasts/webinars? #sbbuzz
life_enthusiast: #sbbuzz Jumping in late. I’m Kristen and I implement marketing plans for elite life changers.
merylevans: Q1 List of articles and videos related to Twitter and business. Disclaimer: by me. #sbbuzz
berniebay: @sbbuzz Mix of social media varies for most. Some people don’t do Twitter. Some focus on LinkedIn. Focus on relationship building. #sbbuzz
mriggen: @sbbuzz Q2 Probably spend the most time on Twitter/blogs, but starting to get into podcasts. Easy to listen to while multi-tasking! #sbbuzz
merylevans: Q2 Most time on twitter, blogs and chats. Forums more of a weekly or monthly thing. I do as much as I can to connect w folks. #sbbuzz
life_enthusiast: I’m a Twitter/Facebook junkie, so 75% of time there. 24% on newsgroups & blogs. 1% podcasts #ccseminar #sbbuzz
b2bspecialist: Q2 Twitter more often then blogs at the moment.. process needed though #ccseminar #sbbuzz
bradfordshimp: Q2 – Twitter mostly – blogs when I have some time. Forums is an area where I want to spend more time. #sbbuzz
wvpmc: Q2 have seen some good stuff about process – how to divide up time between platforms – too easy to park on favorites #sbbuzz
JoeCascio: I attend a local biz meeting here in CT of all small biz people. Social Media crops up at every meeting now. #sbbuzz
b2bspecialist: Q2: Twitter points me to blog posts that are usually of high value interest to me #ccseminar #sbbuzz
life_enthusiast: @bradfordshimp Forums are how I originally built my biz, but that was pre-Twitter. Lol! 🙂 #sbbuzz #ccseminar
sbbuzz: Q3 As a business, do you “host” events (ie a webinar, a Facebook group, a Twitter chat, etc.) or participate? #sbbuzz
consultsonja: I find Twitter and Facebook to be time consuming thus concentrate more on client work. For marketing and biz advice only. <2hr/wk #sbbuzz
JoeCascio: Small biz people are actually in a better position to use social media than big biz. And stand to profit more!! #sbbuzz
merylevans: Q3 I cohost a chat. Planning to start up a different chat. Don’t do webinars for obvious reasons. Participate in many chats instead. #sbbuzz
bradfordshimp: @life_enthusiast Nice. I just need to take some time to find some interesting ones. Twitter is powerful, though. #sbbuzz
b2bspecialist: Q3: I participate but also am experimenting w/ meetups, starting a webshow and brought productcamp to Toronto #ccseminar #sbbuzz
helpbusinesses: Q3 I like to participate in events on rare occasion I host one. #sbbuzz
pmohara: Q3 Well, I host and participate in a Twitter chat. At the same time. And answer my own questions. Which might be a little weird.🙂 #sbbuzz
bradfordshimp: Q3 – I participate enthusiastically. Will be rolling with hosting in the future, though. #sbbuzz
mriggen: @sbbuzz Q3 We host webinars every other week. And we do this thing called sbbuzz? With bees? Thinking about small biz roadshow… #sbbuzz
marfranclean: @sbbuzz See what i mean still learning the social medial thing #sbbuzz
life_enthusiast: @sbbuzz Q3 Occasionally I host tele-classes. I do attend many virtual education opps. I am a guest on some too. #ccseminar #sbbuzz
mriggen: @sbbuzz Why looky-loo, speaking of @chrisbrogan he just wrote a post about our Q1! #ccseminar #sbbuzz
lindadessau: @b2bspecialist A fellow Torontonian at #sbbuzz – woohoo! Sorry I’m late, I was at a MeetUp in downtown TO #sbbuzz
lindadessau: @life_enthusiast Great to see you here, Kristen! #sbbuzz
BlakeGroup: Sometimes doing 2 twitter chats at the same time + reading blogs. SM makes multi-tasking too easy! #sbbuzz
selahsynergy: @sbbuzz Q3 I host webinars and participate in all forums you mentioned. I have also created groups within my webinars. #sbbuzz
pmohara: Q3 Seriously tho, hosting #sbbuzz was a huge dive in the Twitter deep end. Couldn’t do many pools at once, but great way to learn this one
life_enthusiast: @lindadessau Hey Linda…nights are tough, but Hubby’s watching some boring show he recorded, so I’m playing on Twitter. LOL! #sbbuzz
mriggen: @BrentLeary He writes like 165 posts a day, it doesn’t surprise me to find one that is exactly what we are talking about :)! #sbbuzz
lindadessau: @pmohara Such a great vehicle for you guys to plant yourselves in the middle of a community of your ideal customers🙂 #sbbuzz
BlakeGroup: @selahsynergy + @JoeCascio: Yes-SM makes small biz “feel” big! And are more responsive so do it better! #sbbuzz
sbbuzz: Q4 How do you measure the success of your social media efforts? #sbbuzz
lindadessau: @pmohara I know what you mean about not doing too many pools at 1ce, like @chrisbrogan said – I’m choosing Twitter over FB for now #sbbuzz
lindadessau: Q4: I’ve had clients hire me directly from our meeting on Twitter, so that’s been a clear measure of success🙂 #sbbuzz
BrentLeary: @mriggen i gave you guys a shout-out on a post i did for @pgreenbe‘s ZDNet blog this week too – #sbbuzz
berniebay: @sbbuzz measuring starts with your goals. Use at least 3 diff tools to aggregate metrics, correlate to goals. Start w/a baseline. #sbbuzz
bradfordshimp: Q4 – I measure my social media success with a spoon. #sbbuzz
JoeCascio: @sbbuzz re: Q4. Damned if I know!!🙂 But you can’t be too focused on numbers. In small biz, it’s personal relationships that matter #sbbuzz
merylevans: Q4 It’s about building relationships. Can’t measure. But if you’re not getting replies or responses, need to revisit. #sbbuzz
BlakeGroup: @lindadessau Excellent! How long had you been tweeting w/ people b4 they hired you? #sbbuzz
rongraham1: Q4 – I’m sorry to say I’m not ready to answer that question yet. Please ask me again sometime around Thanksgiving. LOL #sbbuzz
HireMeee: (@lindadessau) Q4: I’ve had clients hire me directly from our meeting on Twitter, so that’s been a clear measure of success🙂 #sbbuzz
life_enthusiast: Q4 Followers, Traffic, dir contacts, & relationships w/ other biz owners that directly put me in front of pot. clients. #ccseminar #sbbuzz
b2bspecialist: Q4: Tough one. Right now quality connections, RTs …longer term: conversions #ccseminar #sbbuzz
berniebay: @sbbuzz Q4. You can measure relationships. Measure outcomes over long run. #sbbuzz
sbbuzz: Soon we will be talking to our guests about podcasting. Send me a DM or message w/o hashtag w/questions or topics you want discussed #sbbuzz
lindadessau: @BlakeGroup Everything just kind of flowed, with focus on relationships as others have been saying. #sbbuzz
merylevans: @bradfordshimp So you pour your social media into a cereal bowl and eat it up?🙂 #sbbuzz
life_enthusiast: But none of those numbers mean anything compared to the amazingly cool people I have added to my biz life. #ccseminar #sbbuzz
mriggen: @sbbuzz Q4: Agree with @b2bspecialist. Look at things like RTs, followers etc. but mostly value connections we’ve made, not numbers. #sbbuzz
selahsynergy: @sbbuzz Sorry I have to run early but will catch the notes on podcasting later this week. Cheers! #sbbuzz
b2bspecialist: OBSERVATION?: Are more women using twitter to connect and engage then men? #sbbuzz #ccseminar
wvpmc: @merylevans or maybe @bradfordshimp is talking about DIGG #sbbuzz
bradfordshimp: @merylevans lol :-} #sbbuzz
BlakeGroup: @lindadessau SM is great for building relationships. Most small biz growth is relationships. #sbbuzz
bradfordshimp: @b2bspecialist Hmm, I would say its pretty even. The women are just smarter so it may seem like that. #sbbuzz
mriggen: @b2bspecialist I just saw statistics someplace that said yes, more women than men. Will see if I can find it… #sbbuzz
sbbuzz: Now we will be directing ?s to our guests @berniebay & @joecascio Welcome, guys! #sbbuzz
JoeCascio: @b2bspecialist I believe the statistics confirm that. #sbbuzz #ccseminar
sbbuzz: Everyone feel free to jump in w/thoughts or follow-up ?s (but stay on topic!) #sbbuzz
bradfordshimp: @wvpmc Haha – maybe – its a mystery (even to me). #sbbuzz
hollynester: Anyone use buzzstream or batchblue, if not what is better for socialCRM. Did you cover? I’m late… #sbbuzz
berniebay: @sbbuzz I’m warmed up from the great conversation!🙂 #sbbuzz
sbbuzz: Q5 Why did you decide to do a podcast? How did you get started? #sbbuzz
lindadessau: @BlakeGroup Agreed! #sbbuzz
b2bspecialist: @DonnaPapacosta: if you’ve got time head over to #sbbuzz for tweetchat about podcasting
bradfordshimp: I love this. Tweeting about podcasting. Later, lets podcast about tweeting! :-} #sbbuzz
lindadessau: @helpbusinesses Good night Jacqueline! #sbbuzz
berniebay: @sbbuzz started podcasting for fun. Came to realize it’s a “show.” A great platform to build a loyal community. #sbbuzz
mriggen: @sbbuzz So exciting having podcasters here – they’re like the Venus Flytraps of social media (the TV guy not the plant!) #sbbuzz
JoeCascio: @sbbuzz Our podcast ( started out as a late night bull session.🙂 #sbbuzz
BlakeGroup: @b2bspecialist More women (55%) than men use Twitter. More of each follow men. #sbbuzz
mriggen: @bradfordshimp We’ll dance about singing, sing about dancing! #sbbuzz
berniebay: @sbbuzz Q5. I chose the interview format for my podcasts. My audience enjoys hearing success stories. I feel like Larry King.🙂 #sbbuzz
mriggen: @JoeCascio How long have you guys been doing it? A while, right? #sbbuzz
JoeCascio: @sbbuzz One of the participants, @starmike, already had a podcast, and thought convo would make another good one. #sbbuzz
berniebay: @mriggen Q5. I’ve only been podcasting about a year and a half now. Took some time to settle on a strategy. #sbbuzz
JoeCascio: @mriggen Yeah, just checked. April 2008 was our first officially recorded session. #sbbuzz
b2bspecialist: Q4: I like the portability of podcasts. Makes the workout go by fast. #ccseminar #sbbuzz
bradfordshimp: @mriggen That would be something you wouldn’t want to watch or hear me do (unless you wanted a good laugh!) #sbbuzz
berniebay: @b2bspecialist Q5. I listen to a lot of podcasts. 100% of them on my iPod. It’s time shifted content (like the VCR). #sbbuzz
JoeCascio: @sbbuzz In true Web 2.0 fashion, we never set out to please anyone but ourselves. #sbbuzz
sbbuzz: Q6 When should you do a podcast vs. a blog (or facebook group, or Twitter chat)? #sbbuzz
JoeCascio: @sbbuzz But I think whatever popularity we have stems from that “just please yourself” attitude. #sbbuzz
BlakeGroup: @berniebay @JoeCascio How do you get feedback from your podcasts? #sbbuzz
berniebay: @sbbuzz Q6 if you do a podcast you should also do a blog. You can write a blog post about each podcast w/play and download buttons. #sbbuzz
mriggen: @BlakeGroup Ooo, good question🙂 ! #sbbuzz
desireescales: #sbbuzz Sorry I’m late! Podcasting is awesome. People are really responding to ours. Q6: We combing our blog and podcast into 1.
desireescales: #sbbuzz and I still can’t type tonight after all those piano lessons…
berniebay: @BlakeGroup I get feedback 1) on blog post summary, 2) I insert questions in the podcast and ask people to comment or email me. #sbbuzz
JoeCascio: @BlakeGroup We’re notoriously unconcerned.🙂 Ha ha.. Srsly, we have a web page which provides most feedback. #sbbuzz
JoeCascio: I have a friend who could do an awesome podcast. She has a beautiful voice and the gift of gab. Still trying to convince her.🙂 #sbbuzz
BlakeGroup: @JoeCascio @berniebay I love being notoriously unconcerned! But the web page + summary are good, too! #sbbuzz
pmohara: @DesireeScales Welcome Desiree! Another brilliant podcaster. You were my first podcast interviewer – I bought a microphone for you! #sbbuzz
desireescales: Podcasting is a great way to reach people both visually and audibly. Touching many senses at once and yes, very portable. #sbbuzz
berniebay: I also track which podcasts are most popular, then plan more podcasts on popular topics. #sbbuzz
bradfordshimp: @pmohara Ah, Desiree was my first interviewer too! #sbbuzz
desireescales: @pmohara Cool! I loved having you on our podcast. We had a great time! You’re a great lady to interview. #sbbuzz
sbbuzz: Q from @bradfordshimp: What tools are available to record a voice chat (Skype, etc.) for a podcast? #sbbuzz
desireescales: @pmohara and I hope you’re still using it! #sbbuzz
bradfordshimp: Is it pretty easy to publish podcasts to iTunes (non-official, non-sanctioned question)? #sbbuzz
desireescales: @bradfordshimp Hah! That’s too funny. You and @nrorhbach finally heard each other on our podcast after months planning @ideaanglers #sbbuzz
desireescales: @bradfordshimp Yes, just ask @joemagennis who produces our podcast each week. #sbbuzz
berniebay: @sbbuzz podcast recording tools vary. I use Skype w/external recording app for simplicity. Interested in hearing fr others on this. #sbbuzz
JoeCascio: @sbbuzz @bradfordshrimp Our podcast master, @starmike uses GarageBand and Skype, I think. #sbbuzz
desireescales: We use Skype and Pamela to record our podcast. Joe and I just record a conversation we’d have anyway each week and go from there. #sbbuzz
rzazueta: #sbbuzz sorry to butt in, but I just checked and WHEW! Great ideas for #ccseminar! THANK YOU!!!
desireescales: Enjoying the #sbbuzz chat right now. for more details. Talking about podcasting. Join in!
sbbuzz: Q8 from @b2bspecialist: What ways are there to sponsor/fund a podcast? #sbbuzz
berniebay: Idea for you small biz owners. Start a podcast and interview your clients. They’ll love it (and you). #sbbuzz
rongraham1: @desireescales, so Skype CAN record a conversation? Not meaning to be thick, but I haven’t figured that out. Who’s Pamela? #sbbuzz
desireescales: I personally listen to podcasts when I run. Best time for me to take in good information. #sbbuzz
ImmersionIT: works great for recording podcasts, especially for interviews. #sbbuzz
BlakeGroup: @berniebay Small biz owners: Start a podcast + interview your clients. They’ll love it (and you). #sbbuzz
JoeCascio: @desireescales That is one of the great things about podcasts. You can listen *and* do other things! We have exercise, driving fans. #sbbuzz
desireescales: @rongraham1 Pamela is the software that is a plug-in for Skype. #sbbuzz
berniebay: @sbbuzz Q8. How to monetize a podcast. Most common is through sponsorships. Need to have metrics to sell sponshorships. #sbbuzz
mriggen: @sbbuzz Q8 Does it really cost much $ to do a podcast? @adarowski and I were going try one on the cheap. We have a mic! And a barn! #sbbuzz
desireescales: Q8: I’m very interested in this question myself. We’re trying to find a sponsor right now for the podcast. #sbbuzz
AVPpodcast: Idea for you small biz owners. Start a podcast and interview your clients. They’ll love it (and you). #sbbuzz (via @berniebay)(I agree 100%)
desireescales: @mriggen All it costs is a little time. About an hour per week. #sbbuzz
rongraham1: @mriggen, where I am right now (SK), I think I could get a barn. What would be my advantage? #sbbuzz
desireescales: @berniebay What kind of metrics? How do you know if your numbers are magic? #sbbuzz
wvpmc: @bradfordshimp she just finished a sweater, 3 sets of booties and an afghan while we tweeted #sbbuzz
berniebay: @mriggen Q8. A $100 microphone (or cheaper) is all you need to record a podcast. Also need editing software like Audacity (free). #sbbuzz
b2bspecialist: Q8: I’m seeing $25 per episode per CPM but that’s old school thinking? #sbbuzz
mriggen: @berniebay Great, and love the idea of interviewing clients/customers! #sbbuzz
desireescales: If you want a live audience, start a radio call-in show on Blog Talk Radio. #sbbuzz
rongraham1: @berniebay, I will second Audacity. Not only is it free, it’s not hard to use.🙂 #sbbuzz
bradfordshimp: The recording tripped me up from my first foray. Had a great guest lined up and everything! Will have to reset and try again. #sbbuzz
desireescales: You could also do a videocast if you’re brave enough like our friend @aronado at #sbbuzz
bradfordshimp: @desireescales Right, great suggestion. I think you can do that with just a phone, right? #sbbuzz
ImmersionIT: @mriggen Audacity + No microphone needed. Just a phone call and with Vonage/nights-weekends that costs close to nothing. #sbbuzz
BrentLeary: first mic was a Audio Technica 2020 – #sbbuzz
rongraham1: @bradfordshimp, that suggests it’d be a good idea for us to always have a dry run before bringing in the guests. #sbbuzz
JoeCascio: @jreck Hey, Jim. I’m participating in a live Twitter chat on the tag #sbbuzz (Small Biz buzz) Join us!
berniebay: @ImmersionIT I’m not a fan of the audio quality of recorded phonecalls on a podcast. That’s why I spent $100 on a quality mic. #sbbuzz
sbbuzz: Q9 What is the ROI of podcasting? Do you get new business/clients from it? #sbbuzz
bradfordshimp: @rongraham1 Indeed. I never got past the dry run, though. #sbbuzz
desireescales: @berniebay I agree. Pamela and Skype does a great job though…we use Audacity to edit. #sbbuzz
bradfordshimp: @desireescales Only the best! #sbbuzz
BrentLeary: moved up to the Electrovoice RE20 – but I’m an audiophile. #sbbuzz
bradfordshimp: @desireescales Side question for you – do you use licensed music (one time fee or recurring)? #sbbuzz
berniebay: @sbbuzz Q9 ROI of podcasting is what you make of it. Could be sponsorships, could be new relationships, new clients, etc. Endless. #sbbuzz
rongraham1: @desireescales, obviously you know @blogtalkradio. Is it possible to record a show in advance and upload it? #sbbuzz
desireescales: Q9: I think 1 of the biggest ROIs of podcasting is the credibility it lends, especially if its a quality podcast with great topics. #sbbuzz
JoeCascio: @berniebay Audio quality is incredibly important and often overlooked. Don’t scrimp!! #sbbuzz
bradfordshimp: @BrentLeary You have a whole studio, don’t you? #sbbuzz
desireescales: Q9: Our podcast has also allowed us to meet some wonderful business-owners and learn from their stories. #sbbuzz
BlakeGroup: Lee Aase, Mayo Clinic SM leader, uses video posts to tell patient stories, medical news. #sbbuzz
desireescales: Q9: Another wonderful ROI is the ability to introduce our guests to a new audience and help them gain new clients and fans. #sbbuzz
BrentLeary: use adobe audition 3.0 for editing #sbbuzz
joemagennis: @bradfordshimp we use Podsafe Music Network, royalty free music for Bella Buzz @desireescales #sbbuzz
BrentLeary: @bradfordshimp yeah. i’ve been at it since 2006. #sbbuzz
shashib: How are folks doing at #sbbuzz tonight?
BrentLeary: my pride and joy is my Roland MV-8800. yes – i’ve gone overboard… #sbbuzz
JoeCascio: @DesireeScales Re: credibility: Yes!! But only if you’re not constantly pitching. Have an honest conversation!! #sbbuzz
mriggen: @shashib Shashi you better not be driving! We need to make that an official @sbbuzz rule🙂 #sbbuzz
rongraham1: @bradfordshimp, let me weigh in on the music. There’s a huge pool of indie artists who’d love to have their music on your podcast. #sbbuzz
desireescales: @shashib Great! Talking about podcasting. Do you podcast? #sbbuzz
pmohara: @bradfordshimp No @brentleary has a big giant web where he sits in waiting…🙂 #sbbuzz
b2bspecialist: Q9: Podcasts are ranked 5 and 3 in top five mediums used by b2b buyers in the awareness and consideration stage of buying cycle #sbbuzz
bradfordshimp: @rongraham1 Interesting take. How to find them? Let me guess – Twitter? #sbbuzz
mriggen: @rongraham1 We would love indie artists on ours! How would we tap into that? #sbbuzz
desireescales: @JoeCascio My guests are the type who don’t pitch. We’re picky about who we invite on the show. #sbbuzz
BrentLeary: i’ve had @pmohara, @shashib and @desireescales all on with me. all three were great guests! #sbbuzz
desireescales: Here’s @brentleary in action in the web #sbbuzz
shashib: @DesireeScales @mriggen is a good way to start podcasts while driving🙂 #sbbuzz
BlakeGroup: @rongraham1 + all: Many indie musicians would love to provide music. Then you can interview them! #sbbuzz
sbbuzz: Q10 What are the biggest challenges to hosting a regular podcast? #sbbuzz
berniebay: @b2bspecialist what’s the source of the B2B podcast stats you mention? How recent? Would love a link to it if you have it. #sbbuzz
rongraham1: @bradfordshimp, I had no trouble getting Spiraling, Communipaw and Danger von James to contribute songs. No luck with Melody Gardot. #sbbuzz
rongraham1: @bradfordshimp, @mriggen, some indie bands you can find on Twitter. But you can find them ALL on MySpace.🙂 #sbbuzz
bradfordshimp: @rongraham1 I think I would want to find a bluegrass band. #sbbuzz
BrentLeary: @desireescales in action here…. check out the video of her singing at the bottom! 🙂 #nmatl #sbbuzz
berniebay: @sbbuzz Q10. Time commitment. Lining up good guests. Scheduling. Editing. Blog article summary. Otherwise, it’s a piece of cake!🙂 #sbbuzz
desireescales: Q10: Unless we’re both having a particularly busy week or are on vacation, there really are no challenges. We schedule every week. #sbbuzz
bradfordshimp: @joemagennis Joe, can you link up that music network for us? #sbbuzz
desireescales: @BrentLeary Thanks for sharing that. What’s good for the goose right? LOL! #sbbuzz
rongraham1: @bradfordshimp, I always go for local artists, but that’s just me. Search MySpace for your genre favorite. #sbbuzz
mriggen: @rongraham1 I am too old for MySpace. They shut the doors when they see me coming! #sbbuzz
joemagennis: Q10 biggest challenge is staying committed to a consistent recording schedule. Knowing when to expect next episode grows audience #sbbuzz
BrentLeary: ioda promonet has some good music too. #sbbuzz
JoeCascio: @sbbuzz Re: Q10: For us, it’s trying to get 6 people in 3 different time zones together. Like herding cats!!🙂 #sbbuzz
rongraham1: @mriggen, I feel you. But MySpace is, nevertheless, the social media platform of choice for musicians – all genres, all ages. #sbbuzz
joemagennis: @bradfordshimp Looks like they’ve had a re-branding but it’s still the source #sbbuzz
bradfordshimp: @desireescales You truly are a Renaissance women!! – loved the song #sbbuzz
desireescales: Q10: People really do expect the show to come out the same time each week. I think our subscribers look forward to it too… #sbbuzz
BrentLeary: @pmohara coming to the studio for a conversation – #sbbuzz
berniebay: @b2bspecialist thanks for the access to the data on podcast use in B2B. #sbbuzz
sbbuzz: Q11 All – what are some of your favorite podcasts? #sbbuzz
desireescales: @bradfordshimp Thank you, thank you very much…. #sbbuzz
JoeCascio: @DesireeScales yes, you’re right about being dependable. We should be much more so!! #sbbuzz
mriggen: @hollynester Hi Holly – we @BatchBlue host this chat, so it’s not really an impartial crowd! We think it’s really good, though🙂 #sbbuzz
shashib: Q11: #sbbuzz
bradfordshimp: Q11 – And I’m not just saying that. #sbbuzz
rongraham1: One of my favorites is the @miketechshow, . #sbbuzz
bradfordshimp: Also enjoyed a great one on Napoleon awhile back #sbbuzz
b2bspecialist: Q11: Marketing over coffee #sbbuzz
pmohara: @BrentLeary Ah! Smiley miley me again! You and @desireescales do have a lot of fun with your mics. That’s why you are so good. #sbbuzz
shashib: #sbbuzz Hope you will check out #growsmartbiz Small Business Summit Sept 29 A lot of #sbbuzz ers are attendin …
berniebay: @sbbuzz Q11. Fav podcasts are DishyMix with @susanbratton, @HubSpotTV w/ @mvolpe and @karenrubin. I also like mine.🙂 #sbbuzz
mriggen: @sbbuzz @brentleary‘s Friday Nite Mix! (look at that set-up!) #sbbuzz
desireescales: I like called Overflow. I’m partial to @joemagennis #sbbuzz
desireescales: @sbbuzz you totally stole that one from me but I wasn’t sure if #fridaynitemix was a podcast! #sbbuzz
joemagennis: Q11 Many shows on the network are great, Marketing over Coffee, try The BeanCast for pure Advertising talk, TWiT Network #sbbuzz
mriggen: @desireescales Q11 I’m counting it as one because it’s so good! #sbbuzz
desireescales: Q11: I love anything on NPR. Also, for those knitters in the group is awesome. #sbbuzz
desireescales: @aronado ‘s is a videocast and a hoot to boot! Very entertaining. #sbbuzz
pmohara: Other good podcasts – @brentleary‘s CRM Playaz #sbbuzz
mriggen: @sbbuzz Q11: Agree @cspenn‘s Marketing Over Coffee is great: #sbbuzz
BrentLeary: @mriggen thx! #fridaynitemix is my best work, since you never hear my voice! #sbbuzz
hollynester: @mriggen #sbbuzz Too funny, had no idea BatchBlue hosts sbbuzz //DM me on whether you can have standing searches or backlink strategy
BrentLeary: @smallbiztrends radio @ #sbbuzz
mriggen: @hollynester Roger, dodger! #sbbuzz
pmohara: And @susanbratton DishyMix – awesome interviews of entrepreneurial elite! #sbbuzz
berniebay: @sbbuzz I recently interviewed @mriggen on my podcast. She wasn’t too shy.🙂 #sbbuzz
joemagennis: @desireescales Thanks! I’m totally blown away & thankful that people listen to Overflow on a regular basis #sbbuzz
bradfordshimp: @desireescales Not sure on the knitters, but I love CarTalk, Prairie Home Companion, and Wait, Wait, Don’t Tell Me from NPR #sbbuzz
Chris_Hendricks: #sbbuzz this site has a lot to offer…
desireescales: @bradfordshimp I like Wait Wait too! #sbbuzz
joemagennis: One thing I will say (sorry if already mentioned) Podcasts are evergreen content. Old episodes are always discovered by someone new #sbbuzz
shashib: @desireescales on the subject of NPr hope you will take my poll #sbbuzz
desireescales: I’m pitching our podcast tonight Internet marketing strategies for small to mid-sized business owners. #sbbuzz
bradfordshimp: The wind up, the pitch: I am a writer and small biz advice giver. Check out my blog at #sbbuzz
b2bspecialist: @sbbuzz I’m a b2bspecialist helping IT companies build their brand & businesses in Canada. Formed an agency in Feb called MI6. #sbbuzz
berniebay: @sbbuzz Yeah pitch time! I know a really cool social CRM company with awesome customer focus, @batchblue w/ @mriggen and @pmohara. #sbbuzz
desireescales: @bradfordshimp Which is crying out for a good podcast to enhance it my friend… just sayin’ #sbbuzz
mriggen: @sbbuzz I’m Michelle Riggen-Ransom with BatchBlue Software & we’re gonna give this podcasting thing a whirl #sbbuzz
lindadessau: Goodnight everyone! You Talk, I’ll Write, imagine the relief! #sbbuzz
BrentLeary: i’ll pitch for folks to check out @pmohara & @shashib next week on webinar w/ @smallbiztrends #sbbuzz
desireescales: @mriggen Yay! Good luck. You have one more listener now… #sbbuzz
Chris_Hendricks: Offline & Online advertising & marketing business adviser… #sbbuzz
mriggen: @berniebay Thanks Bernie! This is when you can pitch yourself, too! The bee will not sting you! #sbbuzz
BlakeGroup: The pitch: I have a marketing comm shop (writing, design, etc), specializing in water utilities: public info, education. #sbbuzz
pmohara: Come hear inside scoop on what #sbbuzz has meant to our business at @smallbiztrends & @brentleary webinar on 9/23
bradfordshimp: @desireescales So, I thought Start Up Lucky was Start Up Plucky. Must say, little disappointed that it isn’t. #sbbuzz
berniebay: I was a guest on DishyMix w/@susanbratton. Susan’s the best. #sbbuzz
consultsonja: Mission Inc. serves non-profits and small biz. Check out our client 2B Groomed #sbbuzz
joemagennis: Pitch: I’m with Fluid Media & we help clients develop content for the web. Podcast junkie all the way #sbbuzz.
sbbuzz: Thanks to @berniebay @joecascio and everyone for the great chat tonight! Summary will be on the site soon #sbbuzz
JoeCascio: @sbbuzz Very happy to be part of it. Thanks for inviting me! #sbbuzz
berniebay: @sbbuzz It was fun. I learned something. I knew I would. Thanks. I’ll be back. #sbbuzz
pmohara: And see, I can even answer my own questions and then retweet myself. I am so spiraling down in the rabbit hole …🙂 #sbbuzz
shashib: @bradfordshimp @DesireeScales thanks for taking my NPR poll hope u will check out too #sbbuzz
desireescales: @b2bspecialist Thanks! We have fun and that’s what makes the podcast successful… #sbbuzz
rzazueta: What advice would you give to small biz owners just starting out in Social Media? Use #ccseminar hashtag and PLEASE RT!!! Thanks! #sbbuzz
sbbuzz: Thanks @shashib & @BrentLeary Looking forward to our webinar next week and #growsmartbiz on the 29th! #sbbuzz
berniebay: @DesireeScales it was great to meet you at #sbbuzz. I’ll check out your podcast. Please do the same.


Filed under continuing the conversation, small business, summary

Back to School with SBBuzz – Summary from September 1, 2009

This week the conversation turned to @sbbuzz chats, new topic ideas, speakers, and other ideas for improving our weekly chats for everyone.  We had some more Twitter glitches and gave our new FriendFeed room a chance to shine.  All have been summarized below.
SBBuzz Chat focuses on encouraging dialogue between small business owners, techies, social media mavens and the folks who love them.
How to participate:
  • Sbbuzz-ups are every other Tuesday this summer, next up is September 15th, 2009 from 8:00 PM – 10:00 PM Eastern Time. Join us – We’re here to facilitate the conversation between small business owners.
  • Know small businesses that need help? Let them know when this chat happens, help them get started on Twitter and let’s talk!
  • Instructions for participating are at
sbbuzz: Q1 Why do you participate in #sbbuzz chats? In any other Twitter chats? What are you hoping to get out of the experience?
  • lindadessau: @pmohara I’m STILL having technical difficulties. Internet’s been spotty all day, now TweetChat’s not liking me😦 #sbbuzz
  • virtuallyideal1: I am always looking for great ideas to help my clients and tips and strategies for my own business. Good group to chat with🙂 #sbbuzz
  • helpbusinesses: Q1: I like meeting other business owners and people with the same interest as us #sbbuzz
  • rzazueta: #sbbuzz Q1: I participate because I learn a lot and I have consistently connected with high-quality tweeps with great insight.
  • rzazueta: #sbbuzz I’ve tried a couple of other chats, but this has been the best combo of fun and informative.
  • scoblitz: @sbbuzz Q1: I love the knowledge exchange. A great way to learn from others and a chance to share what I have learned. #sbbuzz
  • rzazueta: If only the @twitter #API would always cooperate with us. #sbbuzz
  • lindadessau: Q1 I attend #sbbuzz because I love getting to know people and chatting about small business – all from the comfort of my own home!
  • searchguru: Q1: I participate in order to answer questions from others and help them #sbbuzz
  • Chris_Hendricks: I participate in #sbbuzz chats because they are with others with like interests… I always get great advice from the experts # sbbuzz.
  • chelpixie: Q1 I participate as I can because I want to help small businesses answer questions and save time. #sbbuzz
  • merylevans: Q1 I join the conversation because it’s a great way to network and get to know people. prefer this over face-to-face. #sbbuzz
  • desireescales: Q1: I love #sbbuzz because I feel the support from all of you is invaluable!
  • chelpixie: Q1 Oh and well, because I can’t resist when @pmohara and @mriggen say please😛 #sbbuzz
sbbuzz: Q2 Do you like the format of #sbbuzz chat (1/2 general discussion, 1/2 featured speaker)? Recommend any changes? #sbbuzz
  • rzazueta: #sbbuzz q2: I do. I like it a lot. The only problem is I get zealous and answer the Qs intended for the speaker😉
  • desireescales: Trying to #sbbuzz tonight from my iPhone. Wish me luck..
  • scoblitz: @sbbuzz Q2: Yes – the format is good, although sometimes I wish we had more time with the guests. #sbbuzz
  • lindadessau: Q2 I like the format of #sbbuzz – gives us a chance to chat more informally and then get more focused once we’re “warmed up”
  • sbbuzz: We’re still having Twitter probs, so if you feel adventurous join us at (use your Twitter login) #sbbuzz
  • merylevans: Q2 Format works for this chat. Every chat doesn’t have to follow a set formula as I’ve learned from another chat. #sbbuzz
  • lindadessau: @rzazueta #sbbuzz I’ve done that, too – it’s hard to stop jumping in when we’re all so comfy with each other by that point of the evening.
  • I like the format, I like when have a speaker every other week. It seems more people get more answers when we have a general discussion with a speaker every other week. – chelpixie
  • I like the format – although sometimes I wish there was more time with the guests. – Scott Blitstein
sbbuzz: Q3 Any suggestions for new topics and/or speakers you would like to see on #sbbuzz?
  • helpbusinesses: I cannot get into unless I create an account. Will not take my twitter log-in #sbbuzz
  • sbbuzz: Big sigh that technology is failing us everywhere tonight. Sounds like friendfeed is not letting some folks in w/Twitter login. #sbbuzz
  • sbbuzz: So we’ll keep posting questions here, as well. Q3 Any suggestions for new topics and/or speakers you would like to see on #sbbuzz?
  • rzazueta: #sbbuzz Q3: We do talk alot about generalities. Would like to see some specifics – like, how to use Twitter to gain customers or something.
  • rzazueta: #sbbuzz the finance and general worksflow convos, though, have provided the most value to me so far. They’ve been revelatory.
  • scoblitz: @helpbusinesses you’ll need to create a new account with your twitter credentials – then you can log in using that. #sbbuzz
  • rzazueta: #sbbuzz choir of angels, bright light’s, the whole bit.
  • helpbusinesses: @scoblitz okat rhanks for that clarity I appreciate it. #sbbuzz
  • wvpmc: @rzazueta great idea – across the board for all SM – small biz diff from large companies, resource allocation critical now #sbbuzz
  • Always keen to learn about new web tools and how people are using them. – Linda Dessau
  • I think I would like more detailed information from providers about specific services or their place in a category. – Scott Blitstein
  • Really – it is such a fine line between education vs. pitching. Any ideas on how to keep is useful? – Pamela O’Hara
    good point. I just really like learning the “why” behind design and dev decisions. – Scott Blitstein
  • I like hearing about community and development, but I’m not sure how useful that would be to small businesses. – chelpixie
  • To me it makes a product’s features mean something more than just a list – but agreed, might be too techie. – Scott Blitstein
sbbuzz: Q4 Would you like to see more product information on #sbbuzz? Does it need to be unbiased?
  • helpbusinesses: Q4: I’d recommend mixing it up with large and small businesses as experts giving the pros & cons #sbbuzz
  • Concerned it could become too promotional. Depends how it’s handled. – Meryl K. Evans
  • To learn about better/faster ways to keep fans and sponsors connected – scott3sa
  • If the fine folks at BatchBlue think highly enough of someone to invite them on to present to us, that’s OK with me. – Linda Dessau
  • scott3sa and Linda, could you explain further what you’re interested in? – Meryl K. Evans
  • I’d prefer unbiased, but yes I’d love to hear more about things others are using and evangelizing. From the community, not necessarily companies. – chelpixie
  • You know what might be interesting is to have someone go through their list of products and why they chose them – could be an ongoing topic. – Scott Blitstein
  • Product information – word of mouth critiques is good – Chris Hendricks
  • I’m interested in collaboration tools and how people are using those. – Linda Dessau
sbbuzz: Q5 How is the geek:nongeek ratio of #sbbuzz? Do people feel they are getting enough technical information? Too much?
  • helpbusinesses: Q5: I think you should do a combination of geek and non geek stuff to keep the variety of ppl around #sbbuzz
  • rzazueta: #sbbuzz Q5: It’s just right for me, but I’m one of the ones who throws off the geek/non-geek balance.
  • I feel right at home – I don’t always relate to every single thing, but I’m catching on as things are said in context. – Linda Dessau
  • Same as Linda said. dont always relat but I am a quick study – scott3sa
  • I think we have a good mix of geeks / non-geeks to keep things interesting. I sometimes wish we could dig in deeper to some of the techie stuff but I know time doesn’t always permit that. – Scott Blitstein
  • Scott – any ideas on how we could dig deeper? Do we just need to spend more time w/Q&A with the speakers (remembering how exhausting it is for them)🙂 – Pamela O’Hara
  • It’s not always with the speakers – but perhaps a place to do post-chat chats where we could follow up with more in-depth questions. – Scott Blitstein
  • Maybe we could dig deeper with side comments – like today I saw a great post on how to build a newsletter with WordPress. – Leora Wenger
  • A link or resource database could be useful – a delicious tag for #sbbuzz useful items perhaps. – Scott Blitstein
  • I second what Linda said. Sometimes I know something well. Others, I pick up new information. – Meryl K. Evans
sbbuzz: Q6 Any suggestions for off-chat features (on the website, newsletter, etc.) we can use to enhance the chats? #sbbuzz
  • scoblitz: @sbbuzz Q6: I like the idea of having a place for follow up chats or questions. #sbbuzz
  • rzazueta: #sbbuzz I agree with @scoblitz – a forum or a Ning group or something would be great for off-topic or other convos.
  • mattharrell: Q6: @sbbuzz I would love to offer use of @memberhub to keep the chats going. But perhaps your blog is the ideal place? #sbbuzz
  • Guest posts from some of the participants? More detail about participants in some posts? Ways to contribute links – the database idea? – Leora Wenger
  • Meryl – the amazing @chelpixie puts the transcripts on the site within a couple of days after chat – Scott Blitstein
  • I think a list of post chat resources in addition to the transcript could be useful – culling the links together of items shared and things discussed. – Scott Blitstein
sbbuzz: Q7 Would product demonstrations be helpful? Should they be part of the chat – or a separate event? #sbbuzz
  • mattharrell: Q7: Um…yea, I’m all for product demonstrations🙂. #sbbuzz
  • I believe they would be helpfull but as an seperate event. – scott3sa
  • Demos can be great – I see a lot of them though😉 – They should be kept separate. – Scott Blitstein
sbbuzz: Q8 Any suggestions for making #sbbuzz easier for the Twitter novice?
  • We could do some screencasts on how to use Tweetchat or how to set up Tweetdeck for a chat. – Scott Blitstein
  • I thought it was pretty easy even with the tech difficullties – scott3sa
  • Getting Twitter to behave would be great! – Scott Blitstein
  • Ooh – I like the idea of screencasts. And Scott H. – glad you kept up tonight. I’ve been moderating this chat for 6 months and *I* had a hard time following tonight.😀 – Pamela O’Hara
sbbuzz: Any other suggestions, ideas, hopes or aspirations for #sbbuzz?
  • I would like for it to bring balance to the force… – Scott Blitstein
  • Actually – I’m thrilled with it and how it has connected me with such great people. This is the best of the best here folks, and I’m proud to be a part of it. – Scott Blitstein
  • Do we will. There is no try.🙂 – Pamela O’Hara
  • Awe. So back at you. Thanks so much to all of you for sticking around tonight and giving this feedback. I promise we’ll put it all to very good use! – Pamela O’Hara

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Filed under continuing the conversation, small business, summary

Continuing the Conversation: Tips on Getting the Most Out of SBBuzz Participation


bradfordshimpGuest post from Bradford Shimp (@bradforshimp), Owner, where he writes an advice column for business owners. 

Keeping the SBBUZZ Conversation Going.

The SBBUZZ Twitter Chat on Tuesdays (8-10pm EDT) is a great event, full of wonderful ideas and great people. A lot of material is covered in each week’s chat. Often, a topic is discussed, and you will be intrigued to learn more.



The good news is, there is more to SBBUZZ than just the chat. There are several ways to stay in the loop with SBBUZZ all week long. You can learn more about topics, have a deeper conversation, and build on relationships established in the chats.



One tool I use for staying up to date on Twitter is TweetDeck. This is a downloadable application that allows you to create groups and searches and put them in separate columns. If you use TweetDeck, you can stay up to date with the #sbbuzz conversation by clicking on the magnifying glass (you may have to expand to full screen to see it) and typing #sbbuzz into the search box. This will create a new column with Tweets that have the SBBUZZ hashtag. Often, people will continue the conversation through out the week using this hashtag. If you do not use TweetDeck, you can use and type in #sbbuzz to see what is going on throughout the week.



Beyond listening in and contributing throughout the week, you can go deeper on the topics. has put up a new resources page to give easy access to resources and articles that take the conversation further. One of the resources available there is a discussion network at This is a social network developed for the sole purpose of discussing things. It is a great place to take some of the topic from a twitter chat and expound on them. There are also resource articles written by participants on the web site that take ideas and flesh them out.



One of the greatest things about being actively involved in a SBBUZZ chat is that you get the chance to establish new relationships. You should have a plan for growing those relationships throughout the week. Focus on people with similar interests who are active at the chat. The first thing you should do is make sure you are following them on Twitter. Then, consider following them more closely using a tool like TweetDeck to establish groups. This is especially important if you follow a large number of people. I personally add the people I have interacted with at the chat to my Favorite Tweeters column on TweetDeck (this is a custom column that I created, you can call it whatever you want). When you follow folks more closely, you will find out if you have a lot in common and you will see opportunities to expand the conversation.



Once you get comfortable with someone, it is time to see how you can further the relationship. This could happen in many ways. I have personally added new people to my LinkedIn network, and have had chats with a number of fellow participants. In fact, I am launching a business with one person that I met through SBBUZZ.
Remember, when networking, it is not about you. Its about helping and adding value to each other. I have had a fellow participant seek me out to give me an idea for one of my blogs. Now that is cool. What can you do to help out other participants?



SBBUZZ is a weekly opportunity for business owners and entrepreneurs to get together and talk about issues and ideas. But it is also much more than that. It is a networking event where you can share ideas and find people who you connect with. It can be the starting point for new relationships, new ideas, and energizing your business efforts. You get out what you put into it.



Take some steps this week to act on the ideas and insights from the SBBUZZ Twitter chat. Also, let those ideas play out through expanded conversations. There is much value to be had when interacting with the people and the ideas presented at a chat.


Continuing the Conversation is a series of articles that will help us continue some of the great discussions that begin at one of our weekly #sbbuzz chats. While the fast paced weekly Tweetchat is a quick way to share tips and insights, it can also inspire deeper and broader discussions on a particular topic. We invite participants in the #sbbuzz chats to contact us with a direct message at @sbbuzz if you would like to contribute a guest article to continue an #sbbuzz conversation. Or see our Resources page for additional ways to continue the conversation.

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Filed under continuing the conversation, tools

Continuing the Conversation: Business Valuation Tips

timberry1 Guest Post from Tim Berry (@timberry), President Palo Alto Software; entrepreneur, baby boomer, writer, blogger, teacher, father of five, married 39 years.

I’ve been working with business planning, venture capital, entrepreneurs, and starting businesses long enough now (more than 30 years) to realize that one of the most important but least understood concepts in valuation, which seems to be right on the front lines of the relationship between entrepreneur and potential investor, but rarely covered well in the business plans, and very often misunderstood. One problem is that “valuation” means something entirely different for the long-term small business, privately owned, not publicly traded, that needs to figure out what it’s worth for the purposes of estate planning, succession planning, gift taxes, divorce, and so on. In the world of entrepreneurs and potential investors, on the other hand, valuation is the opening salvo in a negotiation. How much do you need, and at what valuation, is the shorthand way of asking about pricing.

I’ve come to realize that there is a standard way to figure this out, so, after an interesting encounter at #sbbuzz last night, I decided it might be nice to lay it out on a step by step basis. So that’s why I got into the office this morning and wrote this post:

Continuing the Conversation is a new series of articles that will help us continue some of the great discussions that begin at one of our weekly #sbbuzz chats.  While the fast paced weekly Tweetchat is a quick way to share tips and insights, it can also inspire deeper and broader discussions on a particular topic.  We invite participants in the #sbbuzz chats to contact us with a direct message at @sbbuzz if you would like to contribute a guest article to continue an #sbbuzz conversation.

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Filed under continuing the conversation, financing, small business