Tag Archives: advice

Innovation for Small Businesses: Chat Summary from 8/31/2010

How do small businesses work “outside the box”? What are the approaches small businesses take to innovation? Our chat focused on new ways to innovate and get the job done.

  • We’re on alternate Tuesdays (in the summer) from 8-9 pm EST.  The next chat will be held on September 14, 2010.
  • You can read the instructions on how to participate here: http://sbbuzz.biz/instructions
  • Invite others to join in, help them get started.  We started this chat to facilitate conversation between small biz owners.
sbbuzz: Welcome to #sbbuzz, a Tweetchat for the next hour of small biz talking technology on Twitter. Join us! http://sbbuzz.biz/instructions
sbbuzz: Rules: 1)NO pitching till end 2)Be nice 3)Stay ON TOPIC! 4)Send ?s for group to me w/o hashtag 5)Use #sbbuzz in all messages 6)Have fun!
BeckyMcCray: Right now, you can join in on #sbbuzz and/or #agchat !
sbbuzz: Start off w/an INTRO: 1 message about you and your business and whatever else we need to know. #sbbuzz
VR4SmallBiz: Hi, I’m Poppy the Social Media Manager at VerticalResponse, an email marketing service for small and medium sized business. #sbbuzz
sbbuzz: Tonight we’re talking about best practices for small biz innovation. Let me know what you want included. #sbbuzz
stellel: Hi! I’m Christelle, part of the @batchblue innovation team… ;) What’s the buzz? #sbbuzz
ruxtermobi: Hi, I’m Mike from Ruxter. We’re a self-service mobile marketing application for SMBs #sbbuzz
KitBook: Hello everyone, I’m David, co-founder of Edamar. We make and market the innovative KitBook for K-12 science classrooms. #sbbuzz
pmohara: Hi all! Pamela here from @batchblue and the hostess of #sbbuzz @mriggen brought us some pumkin beer for some extra innovationiveness :)
mriggen: @sbbuzz Hello all – I’m Michelle Riggen-Ransom from @BatchBlue. We make software for small businesses. #sbbuzz
BeckyMcCray: And hello to #sbbuzz, I write about small town business at SmallBizSurvival.com
bradfordshimp: Hi – Bradford here, trying to keep one eye on the chat tonight. Nice to see familiar and new faces. #sbbuzz
mriggen: @pmohara I innovate better with delicious ales ;D #sbbuzz
KitBook: Hey, Bradford. #sbbuzz
mriggen: @BeckyMcCray Hi Becky! Nice to see you here. Will have to check out #agchat at some point! #sbbuzz
sbbuzz: Q1 What does innovation mean for small businesses? #sbbuzz
JoeCascio: #sbbuzz Good evening. Joe Cascio, software developer. Lately, I’m interested in independent restaurants as small businesses.
KitBook: Q1 Often innovation means differentiation. #sbbuzz
mriggen: @agchat @beckymccray – She’s two-timing you ;)! #agchat #sbbuzz
willdogs: #sbbuzz This is Will – former small business marketer, future Social Marketing Manager (9/1/10!). Sorta lurking in the chat this evening :)
bradfordshimp: @KitBook Hey David, nice to see you! #sbbuzz
bradfordshimp: Q1 – Innovation can equal survival. #sbbuzz
JoeCascio: @sbbuzz Small businesses can innovate better than big biz because they’re agile and not so damned risk-averse. #sbbuzz
mriggen: @sbbuzz Q1 For us, innovation has meant creativity, flexibility and trying cool new things we’re not sure will be successful. #sbbuzz
EddieMill: #sbbuzz Q1 Man, does the established hierarchy of business bother me. Small and social businesses really have the advantage in innovation!
stiggy1: testing, exploring, evolving and never settling for good enough. #sbbuzz #sbbuzz
BeckyMcCray: @sbbuzz Q1 I think @bradfordshimp got it right: Innovation means the future for small businesses. #sbbuzz
mriggen: @sbbuzz Q1 (cont.) Coming from a big corp., I LOVE how owning a small business gives you the freedom to try exciting new things. #sbbuzz
mriggen: @EddieMill I agree! Used to hate getting ideas approved by Legal, who half the time never even wrote back. Where’s the fun in that?! #sbbuzz
ruxtermobi: Re: Q1: It means SMBs leveraging tools in a way that has been previously unavailable to them. #sbbuzz
sbbuzz: Q2 Do you think small businesses have an advantage in innovating? Why? #sbbuzz
mentormarketing: I think in general terms SMB are more agile #sbbuzz
ruxtermobi: Re Q2: Faster decision making. Fewer voices. Usually less risk. Certainly less legal. #sbbuzz
bradfordshimp: Q2 – Yes, in that they have more flexibility and are closer to the pulse of their customer. No in that they have smaller budgets. #sbbuzz
willdogs: @sbbuzz Q2: Small businesses have the advantage of not having to struggle with red tape and stiff hierarchies. High Flexibility. #sbbuzz
JoeCrockett: @bradfordshimp Those smaller budgets can drive some very inventive solutions #sbbuzz
EddieMill: Happening on twitter: #barackobama speech on Iraq, #agchat weekly farm SM talk, #sbbuzz for small business. Meanwhile, I’m fixing a bike.. E
CathyWebSavvyPR: Sorry 2 b late – 20 yr PR pro who let her inner geek girl ou of closet to helpother small biz owners; just started @ChatHelp #sbbuzz
willdogs: @JoeCrockett Sort of a “starving artist” effect. Having no marketing budget turned me on to social media. #sbbuzz
BeckyMcCray: Q2. Small businesses may have an advantage in listening that leads to innovation, as well as speed of execution. #sbbuzz
CathyWebSavvyPR: A1 Innovation 4 small biz means that you can take new %26 creative approaches to solving problems #sbbuzz
pmohara: I think small budgets are the root of much innovation. You have to do next thing before mainstream catches on. #sbbuzz
mriggen: @sbbuzz Q2 I think so, but also means higher risk. Good to be conservative with spending until proven to help you meet goals. #sbbuzz
BeckyMcCray: Q2 RT @JoeCrockett: Those smaller budgets can drive some very inventive solutions #sbbuzz
EddieMill: #sbbuzz I worked for a few small business bosses that don’t listen to suggestions. If they are open to new power then yes definitely. Q2
jamesdalman: Smaller businesses also have a better mindset to listen, change, adapt. #sbbuzz #sbbuzz
JoeCrockett: Small biz owners have to listen, brainstorm, work hard in ways that large co’s often don’t feel the need to #sbbuzz
CathyWebSavvyPR: A2 -in this market a small biz can adapt %26 innovate like a sports car vs big co which is like turning a cruise ship #sbbuzz
CathyWebSavvyPR: A1 – however in thsi economy – smll biz can be close to the edge,if you inovate 2 far ahead, may lose custmer base #sbbuzz
sbbuzz: Q3 What is the most innovative thing you have done in your business? #sbbuzz
mentormarketing: I am a bit late tonight, What is the Q and topic? #sbbuzz
bradfordshimp: @JoeCrockett That is true. Creativity thrives on a budget. #sbbuzz
kimatkmh: Smaller businesses have less politics and red tape to get things moving faster. #sbbuzz
ruxtermobi: Q3: Launched! #sbbuzz
CathyWebSavvyPR: A2 Innovation %26 small business are an exploration of balance – forging ahead %26 keeping true 2 customer #sbbuzz
jamesdalman: @sbbuzz The most innovative thing I have done is to focus on really taking care of client’s needs. #sbbuzz
CathyWebSavvyPR: @kimatkmh I hear that #sbbuzz
CathyWebSavvyPR: @mentormarketing Q3 What is the most innovative thing you have done in your business? #sbbuzz
mriggen: @sbbuzz Q3 Well…we started a chat for small business owners on this thing called Twitter :) #sbbuzz
jamesdalman: I think when you put your client or customer first, it builds your brand. #sbbuzz
CathyWebSavvyPR: @mentormarketing RT @sbbuzz: Tonight we’re talking about best practices for small biz innovation. Let me know what you want included #sbbuzz
mriggen: @jamesdalman In new ways? Or do you just feel that that is rare? #sbbuzz
mentormarketing: Hi @CathyWebSavvyPR, @bradfordshimp, @sbbuzz #sbbuzz
pmohara: Hi @mentormarketing! Topic tonight is Innovation. Current ? is asking for the most innovative things you’ve done in your business? #sbbuzz
BeckyMcCray: Q3. I have no idea what the most innovative thing I’ve done in my businesses is. Is that good or bad?? #sbbuzz
CathyWebSavvyPR: A1 – help a client start a twitter chat, (@smallbizchat Weds notes) %26 really connect w/ clients #sbbuzz
mentormarketing: Innovation, I am writing a press release on my 1st innovation It has to do with hands on marketing training in a production site. #sbbuzz
CathyWebSavvyPR: @jamesdalman I agree – too many small biz start from “what is trength of founder” not what do clients need/want #sbbuzz
jamesdalman: @mriggen I believe that some people have just forgotten that your customer is the reason for your business. #sbbuzz
CathyWebSavvyPR: @BeckyMcCray From seeing your tweets over time, I’m sure that you have done some innovating things! no question #sbbuzz
KitBook: There are two kinds of innovation 1. Product (or Service) and 2. Process. Process innovation is generally internal. #sbbuzz
mriggen: @BeckyMcCray Hmm, I think it warrants some thought. Maybe help see what’s worked, what hasn’t, what else you can do going forward… #sbbuzz
jamesdalman: We can talk innovation or technology, but what often gets forgotten is solid principles that have stood the test of time. #sbbuzz
mentormarketing: @pmohara Hey TY for the update #sbbuzz
EddieMill: #sbbuzz talking innovation and networking, take some time to meet some local food policy folk meet #futureoflocal is another hash tag check^
BeckyMcCray: @mriggen That may be my new review question. What have we done that’s innovative? #sbbuzz
BrandDynamite: back in the day, we took a 360 virtual tour panoramic of one of our newsrooms. it was one of a kind to our viewers. #sbbuzz
CathyWebSavvyPR: 1of my biz peeps is making a biz out of innovating – how 2 creatively connect brands w/ bloggers – not in same old same old ways #sbbuzz
pmohara: @jamesdalman we’ll make “solid principles” topic of the next discussion. :) #sbbuzz
mriggen: @jamesdalman Agree – although I would say “some companies” rather than people… #sbbuzz
mriggen: @BeckyMcCray I like that – would add “Was it successful? Why or why not?” I’m ready for my review :) ! #sbbuzz
jamesdalman: My innovation is to focus on what seems to have been lost. True customer service, relationships, pride in our work, etc. #sbbuzz
CathyWebSavvyPR: @JulieDiazAsper Hi there – glad to see you here! #sbbuzz
BeckyMcCray: @mriggen We want to hear your answers, too! #sbbuzz
jamesdalman: A great read – Delivering Happiness: A Path to Profits, Passion, and Purpose. #sbbuzz
BeckyMcCray: @jamesdalman That’s a small town attitude, isn’t it? ;) #sbbuzz
sbbuzz: Q4 As a small business, do you focus on product or process innovation? (per @kitbook‘s point) #sbbuzz
CathyWebSavvyPR: .@jamesdalman @ComcastCares has been a pioneer of that one – Twitter 4 custmer service = innovation #sbbuzz
jamesdalman: @BeckyMcCray Amen! That’s one reason we should learn from small towns and communities. :) #sbbuzz
BrandDynamite: @sbbuzz isn’t each situation different though? #sbbuzz
mriggen: @BeckyMcCray I think our most successful innovation has been to co-found thesmallbusinessweb.com because of the great partnerships. #sbbuzz
ruxtermobi: Q4: Product, always product. Process changes can come later. Sorry Mr. Deming. #sbbuzz
JulieDiazAsper: Done work around involving the customer in product development. Making them the co-creator. SM offers a gr8 opt to do this! #sbbuzz
jamesdalman: @CathyWebSavvyPR I think one should focus on improving their product and their process innovation equally. #sbbuzz
CathyWebSavvyPR: A4 ideally both – but product innovation often comes 1st – when u see oppty/bizlandscape shifting #sbbuzz
BeckyMcCray: @mriggen I think thesmallbusinessweb.com may be one of the biggest things ever. It’s a game changer. #sbbuzz
CathyWebSavvyPR: @JulieDiazAsper don’t forget the question #! :) #sbbuzz
BrandDynamite: @ruxtermobi But often it is processes that modify products. #sbbuzz
JulieDiazAsper: @ruxtermobi sometimes your product is a process change. its what drives your value #sbbuzz
jamesdalman: @ruxtermobi But if you have a great product and your process is horrible, you may not keep customers for very long. #sbbuzz
mriggen: @sbbuzz Q4 We focus mainly on product to respond to customer needs. Would love more process innovation as well to tighten things up. #sbbuzz
BrandDynamite: #sbbuzz
CathyWebSavvyPR: Q4 part of my job as a consultant is to help my clients be innovative in their approach. that’s the fun part! #sbbuzz
EddieMill: A hashtag is a way to categorize twitter updates try #agchat #sbbuzz or #futureoflocal – what’s #barackobama up to? -EM
JulieDiazAsper: @CathyWebSavvyPR will do. nice to ssee you here too! #sbbuzz
pmohara: Q4 Innovation is a mindset not an exercise. We try to look at everything creatively – from product features to office furiture. #sbbuzz
BrandDynamite: @CathyWebSavvyPR isn’t that such a fun discovery phase ? seeking seeds of innovation is such a thrill regardless the product. #sbbuzz
CathyWebSavvyPR: @BrandDynamite that’sa ni intriguing idea – developing an innovative way to – innovate sm biz process #sbbuzz
ruxtermobi: @JulieDiazAsper putting my past consultant hat on, most definitely. #sbbuzz
mentormarketing: A4: We try to focus on product deliver process, for example creating a new way to deliver marketing training. #sbbuzz
BrandDynamite: Every company big and small should have an innovation hall…a chamber of limitless innovation, brainstorm and no biases. #sbbuzz
bradfordshimp: Q4 – for service based biz, the product is often the process. They are at least tied very closely. Fun area to innovate. #sbbuzz
sbbuzz: Q5 what can we do as small biz owners to foster more innovation within our companies & with each other? #sbbuzz
JulieDiazAsper: @ruxtermobi ex-consultant too. like being a more hands-on small biz gal now #sbbuzz
BeckyMcCray: Q5. I have to go with @pmohara ‘s point about mindset: you want more innovation? Make it a part of everything. #sbbuzz
CathyWebSavvyPR: @sbbuzz Q5 I think forum’s like the more than 170%2B Twitter chats http://bit.ly/chatlist are a great way 2 foster innovation #sbbuzz
jamesdalman: A5 Honest and open communication can help us to foster more innovation for biz – as well as listening to our community. #sbbuzz
BrandDynamite: @rotolo thx for the RT. #sbbuzz
ruxtermobi: @JulieDiazAsper absolutely! #sbbuzz
mentormarketing: A5: Innovation as a primary goal, Ask yourself at every step, is there a way to turn this upside down w/o slowing the process. #sbbuzz
mriggen: @sbbuzz Q5 Share your stories w/others, communicate in different places, support & encourage others who are trying something new. #sbbuzz
CathyWebSavvyPR: Q5 management needs to listen to front office staff as well as dept heads. Often the front line knows customer’s needs #sbbuzz
bradfordshimp: Q5 – Communicate. With each other (employees, network) and with customers. Blog, tweet, go to events, etc. Get out of your head. #sbbuzz
pmohara: @BeckyMcCray Exactly. Everything you do is innovative, Becky. Its like asking you to pick your favorite cow. :) #sbbuzz
BeckyMcCray: And now I must run! Thanks both #agchat and #sbbuzz for letting me chime in!
jamesdalman: See you later Becky! #sbbuzz
JulieDiazAsper: Q5: look at relevant models from other industries. adapt them for ur biz. #sbbuzz
pmohara: Q5 If you want to be innovative, hang around w/@mriggen & @beckymccray. They set the standard. #sbbuzz
CathyWebSavvyPR: @BeckyMcCray Good to see you! great info as always #sbbuzz
pmohara: Ooh – I also like @bradfordshimp‘s “get out of your head”!! #sbbuzz
JulieDiazAsper: Q5: Talk to new people to get new ideas. Meet up w/ local biz contacts to swap ideas. Someone totaly not in ur biz ! #sbbuzz
CathyWebSavvyPR: @pmohara Another example of innovation – @Peterhankman %26 @HAROhttp://www.HelpaReporter.com – new biz model worked #sbbuzz
sbbuzz: And now it is what we affectionately call Pitch Time. Please tell us a little about your business. #sbbuzz
CathyWebSavvyPR: @pmohara I agree – #sbbuzz
mriggen: @CathyWebSavvyPR Totally agree, @haro is brilliant! #sbbuzz
EddieMill: #sbbuzz my new industry is- sheep and goats for homeowners! Do you have a fenced in backyard and a need for family food security? @eddiemill
sbbuzz: Thanks to everyone for all the great discussion! We’ll get the #sbbuzz summary posted on the site soon at http://sbbuzz.biz
sbbuzz: If you’d like a once-a-week e-mail reminder of #sbbuzz (including the topic) sign up at http://sbbuzz.net #sbbuzz
mriggen: @pmohara Thanks!! @Beckymccray, we’ll have to toast the Bee at #140confsmalltown #sbbuzz
bradfordshimp: I provide advice and ideas for savvy small biz owners over at http://allbizanswers.com – Check it out. #sbbuzz
mriggen: @sbbuzz I’m going to promote two very innovative young Providencian filmmakers: Flick & Flack! http://bit.ly/bGTS0F #sbbuzz
KitBook: KitBooks are innovative, award-winning, hands-on science products for K-12 classrooms http://www.KitBook.com #sbbuzz
CathyWebSavvyPR: Pitch: New site %26 Twitter acct @ChatHelp – hosts: send topics/date/time 4 RTing; peeps – send newbie chatters %26 find a new chat! #sbbuzz
mentormarketing: Need Personal Attention? Jump-start your online business? We work with you 1on1 http://bit.ly/eMentorMrktg #sbbuzz
mriggen: @bradfordshimp I’m a big fan of your work ;) ! #sbbuzz
ruxtermobi: The 140 Pitch: Ruxter makes mobile marketing available to any budget with free mobile optimized websites %26 low-cost texting. #sbbuzz
pmohara: Thanks all – I love this topic. Great to hear everyone’s creative ideas! Please come again next week! #sbbuzz
mentormarketing: @CathyWebSavvyPR Wow Your service sounds like it will be super useful. #sbbuzz
jamesdalman: I write the songs that make the whole world sing! LOL #sbbuzz
CathyWebSavvyPR: @sbbuzz @pmohara: – have you listed @SBBuzz / #SBBuzz on the big chat list – if so I missed it: http://bit.ly/chatlist #sbbuzz
sbbuzz: #sbbuzz will be resuming the weekly schedule next week. Goodbye summer, our old friend.
jamesdalman: Great ideas, people, and input here! Thank you for letting me be a part. #sbbuzz
willdogs: @pmohara It was certainly interesting! I’ll try to keep up. Next week, I’ll be further south and at my new job. Thanks! #sbbuzz
UTMfgExt: KitBooks are innovative, award-winning, hands-on science products for K-12 classrooms http://www.KitBook.com #sbbuzz /via @KitBook
sbbuzz: @CathyWebSavvyPR No – thanks for the tip! #sbbuzz
ruxtermobi: @sbbuzz Goodbye summer, but thanks for another great chat! #sbbuzz
gardenofwords: RT @mentormarketing: Need Personal Attention? Jump-start your online business? We work with you 1on1 http://bit.ly/eMentorMrktg #sbbuzz
CathyWebSavvyPR: @pmohara %26 @SBBuzz thanks for a great chat – innovation %26 small biz – a great fall warm up… #sbbuzz
sbbuzz: #sbbuzz is a small business Twitter chat hosted each Tuesday night 8-9 PM ET by the folks from @batchblue Come again soon!
CathyWebSavvyPR: @sbbuzz no problem – the big chat list was created by @spkrinteractive @twchat – I’m trying 2 gather more info 4 it #sbbuzz
mentormarketing: Yeah! @batchblue, A solid platform. I should do an interview with you all, Look me up this week. #sbbuzz
BrandDynamite: I provide niche Brand You storytelling and writing for clients. Over already? I thought it went to 10PM Eastern. #sbbuzz

Leave a comment

Filed under innovation, small business, summary

Small Business Sales Best Practices: Chat Summary from 7/27/2010

What are the best practices for a small business sales effort? How do you get the best results? Read some new ideas in the chat transcript from our discussion.

  • We’re on alternate Tuesdays (in the summer) from 8-9 pm EST.  The next chat will be held on August 10, 2010.
  • You can read the instructions on how to participate here: http://sbbuzz.biz/instructions
  • Invite others to join in, help them get started.  We started this chat to facilitate conversation between small biz owners.
sbbuzz: Welcome to #sbbuzz, a Tweetchat for the next hour of small biz talking technology on Twitter. Join us! http://sbbuzz.biz/instructions
sbbuzz: Start off w/an INTRO: 1 message about you and your business and whatever else we need to know. #sbbuzz
ginabee: Hello everyone! Happy to join the chat. Gina w/ your content creativity solutions here! Tonight I learn. http://www.writeytidy.com #sbbuzz
lindadessau: Hi folks! I help small biz owners write masterful content for their newsletters and blogs http://ht.ly/1Z0o0 (Intro for #sbbuzz)
pmohara: Hi & welcome to all! Pamela here from @batchblue and hostess of #sbbuzz. Having network probs, so rebooting. Hope I come out the other side
TraceyHolinka: I?m a web designr/developr @chaostoclarity. I show small biz & freelancers how 2 take advantage of the web. #chaostoclarity #sbbuzz
foodiegrl: Hi there! Liz J here, Partner Marketing Manager @VR4SmallBiz – I work on the BusDev team & I support our partner sales team #sbbuzz
BeckyMcCray: Hello, all! I’m an entrepreneur in Oklahoma. Long time no #sbbuzz
RisingStarIdeas: hello everyone I need more info abou sales. You can follow me for T.I.P.S. Tools for Improved Profit and Success #sbbuzz
PreciseAgency: We an advertising, PR company influencing pop culture through advertising. #sbbuzz
stellel: Hi, I’m Christelle, Customer Experience for @batchblue #sbbuzz
PintopPro: Hello everybody! Arelthia of @PintopPro, wordpress designer/developer/teacher. #sbbuzz
scoblitz: @sbbuzz Scott Blitstein – Customer Experience at @batchblue – prepared to be all salesy and stuff tonight. #sbbuzz
mentormarketing: I am Chief Mentor and Bottle washer at emenotrmarketing.com, looking forward to tonights chat. #sbbuzz
ryankuder: Nice to meet you #sbbuzz. My name’s Ryan and I’m VP of Marketing for @Bizzy. First time here, so I’ll probably do a lot of listening.
JoeCascio: #sbbuzz Does anyone use Personalized URLs for marketing? These are essential personalized landing pages.
mentormarketing: New Customers, trick 1 find out where they hang out, trick 2 fill a need. #sbbuzz
foodiegrl: re: Q1 – referrals are most valuable. 1 Happy customer is better than 500 cold-call numbers (sorry for all the typos) #sbbuzz
BeckyMcCray: @JoeCascio define “personalized URLs”? I create specific urls for specific landing pages, but not sure what else you mean? #sbbuzz
ginabee: @foodiegrl I love referrals too! In their absence, I resort to networking with fellow writers. Amazing what they can provide! #sbbuzz
JoeCascio: Q1 Everything comes to me via Twitter and my social networking connections. #sbbuzz
foodiegrl: @ginabee “The Referral Engine” is a must-read – by @ducttape #sbbuzz
ryankuder: For the new guy–what kinds of small businesses are here? I imagine there are different needs based on type of business. #sbbuzz
ginabee: @foodiegrl Thanks – I’ll track it down! #sbbuzz
mentormarketing: A1: I pick pocket new customers for my consulting gig, by finding projects in distress and hijaking them, My #1 lead to close ratio #sbbuzz
JoeCascio: @BeckyMcCray Per-customer urls like: http://mysmallbiz.com/beckymccray #agchat #sbbuzz
foodiegrl: @joecascio – agreed re Q1 – Happy customers are the seed, but social networks are the soil (and the water and the sun)! #sbbuzz
sbbuzz: Q2 What is your process for educating prospective clients about your product or service? #sbbuzz
JoeCascio: @foodiegrl Great analogy. You can’t expect overnight results. You’re planting seeds and good thing come to you in time. #sbbuzz
stellel: @sbbuzz Screencasts, webinars, super friendly Customer Service peeps… ;) #sbbuzz
foodiegrl: Q2 Lots of up-front data online if desired, coupled with quick response path if they just want to talk to someone. #sbbuzz
ginabee: Q2 Talking their ear off. Letting them see the value of what I can provide and how I can help them. #sbbuzz
pmohara: #sbbuzz Q2 our process is largely educational. IE, best way to teach our customers advantages of Twitter is to host a weekly chat #sbbuzz
scoblitz: @sbbuzz Q2) Nothing better than experience. Provide a positive result in every interaction. #sbbuzz
foodiegrl: Q2 Also, a super-awesome education site with extensive videos and new webinars every week #sbbuzz
JoeCascio: Q2 Give them a little free advice or help without any expectation or sense of obligation. #sbbuzz
sbbuzz: Q3 How do you communicate with existing customers? How do you encourage their help in “word of mouthing”? #sbbuzz
foodiegrl: Q2 – archive everything – educational materials (whitepapers, recorded webinars, etc) are durable and scalable #sbbuzz
foodiegrl: Q3 Twitter for main corporate identity, but also empowering employees to do it on their own (hence why “@foodiegrl” is here) #sbbuzz
sbbuzz: Sorry for technical difficulties earlier – didn’t get a chance to mention topic is sales efforts best practices – send me any ?s #sbbuzz
sbbuzz: Please stick around after #sbbuzz tonight to catch my live Twintrview at #twtv or http://twintrview.com (9-10 PM ET)
aptuscollab: @JoeCascio We do use PURLs in several companies. #sbbuzz
foodiegrl: Q3 also, enable viral at every turn- social share ur email contents, package tweets 2 b optimized 4 RTs, FB links in signature, etc #sbbuzz
RisingStarIdeas: Q3 communicate with customers newsletter and social networking #sbbuzz
foodiegrl: Q3 my fave is to embed a “tweet this newsletter” link in my content and prepopulate the text for the reader-it’s a pretty easy hack #sbbuzz
stellel: @foodiegrl Good idea! #sbbuzz
scoblitz: @RisingStarIdeas Newsletters are a great way to inform and get eyes on your content #sbbuzz
sbbuzz: Q4 Do you communicate with ex-customers? #sbbuzz
mentormarketing: A4: yes, they even do a decent job of sending referrals. #sbbuzz
prestonode: @sbbuzz Q2: Yes, I am partners with an ex-customer after 20 years #sbbuzz
sbbuzz: @prestonode wow – that is an awesome story #sbbuzz
prestonode: Oops I mean Q4: not 2: #sbbuzz
pmohara: Q4 who’s to say just because you were not the right for someone once, you won’t be next time. We get a LOT of returners #sbbuzz
ginabee: @mentormarketing Great point – who else knows the quality of your work better than those you’ve served before? #sbbuzz
foodiegrl: Q4 – what better way to learn for next time? We do periodic “churn surveys” – some have even resulted in “win-backs” #sbbuzz
sbbuzz: All – we are coming to a close soon. Sorry again for Twitter challenges, but thanks to everyone who stuck with us tonight! #sbbuzz
sbbuzz: And now it is what we affectionately call Pitch Time. Please tell us a little about your business. #sbbuzz
sbbuzz: If you’d like a once-a-week e-mail reminder of #sbbuzz (including the topic) sign up at http://sbbuzz.net #sbbuzz
ryankuder: They’re not “ex-customers.” They’re just customers who haven’t come back yet. #A4 #sbbuzz #sbbuzz
sbbuzz: Don’t forget to come see my my live Twintrview at #twtv or http://twintrview.com starting soon #sbbuzz
mentormarketing: I provide a comprehensive resource for business pros who want to learn about online marketing – My newish video http://bit.ly/cP2EaO #sbbuzz
sbbuzz: #sbbuzz is a small business Twitter chat hosted each Tuesday night 8-9 PM ET by the folks from @batchblue Come again soon!
scoblitz: @foodiegrl of course not – was great to get your insights! #sbbuzz
RisingStarIdeas: The Web Tools Wizard–Small biz tools guaranteed to save time & money. Gets, ideas, tips & reviews to grow your biz like magic! #sbbuzz
ryankuder: At @Bizzy, people create a list of their favorite businesses and get updates on deals, offers, tips, etc. Video at http://bizzy.com. #sbbuzz
pmohara: Thanks all for coming tonight! Come see me get Twintrviewed at #twtv or http://twintrview.com starting soon #sbbuzz
foodiegrl: @VR4SmallBiz provides award-winning direct marketing for SMB’s. We also partner w/ Salesforce, Intuit + others http://bit.ly/dBYAy3 #sbbuzz
ryankuder: Thanks for my first #sbbuzz chat. See you all again next Tuesday night. #sbbuzz
ginabee: Pitch: http://www.writeytidy.com I use my words to tell your story. Creative content creation for web, newsletters and much more! #sbbuzz
ginabee: @ryankuder I believe we are on an every other week summer schedule, so next one is in 2 weeks. #sbbuzz
sbbuzz: Yes – that’s right! RT @ginabee: @ryankuder I believe we are on an every other week summer schedule, so next one is in 2 weeks. #sbbuzz
mentormarketing: @ryankuder You asked what types of Biz we run, I run a handful. ecom consult, biz strategy, ORM, @MentorMarketing, menu consultant #sbbuzz
stellel: Night all! #sbbuzz

Leave a comment

Filed under customers, sales, small business, summary, Uncategorized

Building a better business blog. WordPress tips & tricks from @lamikey: Summary from April 13, 2010

This week’s #sbbuzz chat was hosted by the very talented Mikey Hougland, @lamikey. Topics included WordPress hosting, plugins, SEO, WordCamp and more.

  • We’re on every Tuesday from 8-9 pm EST.  The next chat will be held on March 30, 2010.
  • You can read the instructions on how to participate here: http://sbbuzz.biz/instructions
  • Invite others to join in, help them get started.  We started this chat to facilitate conversation between small biz owners.
sbbuzz: Welcome to #sbbuzz, a Tweetchat for the next hour of small biz talking technology on Twitter. Join us! http://sbbuzz.biz/instructions
sbbuzz: Rules: 1)NO pitching till end 2)Be nice 3)Stay ON TOPIC! 4)Send ?s for group to me w/o hashtag 5)Use #sbbuzz in all messages 6)Have fun!
sbbuzz: Start off w/an INTRO: 1 message about you and your business and whatever else we need to know. #sbbuzz
RisingStarIdeas: Participating in #sbbuzz, a Tweetchat for the next hour of small biz talking technology on Twitter. Join us! http://sbbuzz.biz/instructions
lamikey: Hi, I’m Mikey Hougland, designer at @batchblue and ready to dig into WordPress! #sbbuzz
TAPmktg: #sbbuzz – Hello All! Tap Online is a(n) #smb focused web design, development, and hosting firm with a special love for WordPress.
lindadessau: I help coaches & other small biz owners write quality online content for newsletters, blogs, etc. http://snipr.com/t1pw5 (Intro for #sbbuzz
ginabee: Good evening, buzzers! Gina here w/ WriteyTidy writing & content creation. Excited to hear Mikey’s pearls of WordPress wisdom! #sbbuzz
RisingStarIdeas: @lindadessau thanks its always a pleasure meeting people here and learning about some cool tech stuff. #sbbuzz
TraceyHolinka: Hi. I?m a web designr/developr @chaostoclarity. I use WordPress extensively but interested in what others do. #sbbuzz
RisingStarIdeas: hello tech gang! I Find cool free online tools to help small business owners save time and money. #sbbuzz
batchblue: Tonight’s #sbbuzz now starting – covering all things WordPress with a couple of hip designers! Come join us: http://bit.ly/9jZ1FP
SeeboldMarCom: hello all – I am a social media and marketing consultant to large and small biz, gov and npo’s. #sbbuzz
TAPmktg: @TraceyHolinka #sbbuzz: Gotta love WordPress! Such an accessible way to get clients communicating effectively online!
mriggen: @sbbuzz I’m Michelle Riggen-Ransom from @batchblue. I’m also president of the @lamikey fan club. And treasurer. #sbbuzz
sbbuzz: Tonight we have brilliant web designer @lamikey sharing WordPress tips & tricks. Send me any ?s you have for her or the group. #sbbuzz
scoblitz: @sbbuzz Intro: Scott Blitstein, blogger, thinker, go-to guy, and customer experience @batchblue. #sbbuzz
mhelfrich98: #sbbuzz @mhelfrich98 I’m Maureen Helfrich. Planning start-up small business with my husband @studentlifeguru my background is ID and ELEM
sbbuzz: @lamikey Great to have you here for the blogging bonanza. Everyone – feel free to jump in w/follow up questions, but stay on topic #sbbuzz
TraceyHolinka: @TAPmktg Agreed. I use Thesis as a framework. Great combo. #sbbuzz
selahsynergy: Greetings All. Susan here from Selah Synergy. Looking forward to learning tonight as I am going through a WP redesign :) #sbbuzz
mriggen: @mhelfrich98 Hi Maureen – sounds exciting! you’ll have to tell us at pitch time what the new biz is :) #sbbuzz
sbbuzz: Q1 How do you set up a WordPress site? How can you get your own look and feel #sbbuzz?
shipwire: #sbbuzz I just set one up for my personal domain and found the hosted WordPress Very easy. No google analytics though…
shipwire: I’m Nate Gilmore with Shipwire order fulfillment and I help man two WordPress blogs @sbbuzz #sbbuzz
lamikey: @sbbuzz Q1 set up: I recommend a self-hosted solution. There are a number of hosts that make WordPress installation a breeze. #sbbuzz
lamikey: @sbbuzz Q1: WordPress offers additional information on hosts and hosting requirements here: http://wordpress.org/hosting/ #sbbuzz
RisingStarIdeas: A1 true! With the right hosting company you can install wordpress with the click of a button #sbbuzz
michellegust: Q1: many hosts provide fantastico for easy setup of a self-hosted wordpress. #sbbuzz
lamikey: @sbbuzz Q1 look and feel can be customized by changing your theme. there are a number of free and premium themes available or… #sbbuzz
lamikey: @sbbuzz Q1 … you can work with a designer or developer to get a custom theme for your business. #sbbuzz
TraceyHolinka: A1: Bluehost is a great host for WordPress blogs/websites. Use them for most of my clients. http://www.bluehost.com/ #sbbuzz
TAPmktg: #sbbuzz – Make sure your designer knows the ins and outs of WP. No point in having a pretty WP site designed if it can’t be implemented!
sbbuzz: Q2 from @scoblitz How do you choose among the hundreds of different plugins available? What are your go-tos? #sbbuzz
RisingStarIdeas: A2: to me plugins are what makes WordPress the best tool around! #sbbuzz
lamikey: @sbbuzz Q2: Good question and also what I love about WordPress. There are new and better extensions coming out all the time! #sbbuzz
TAPmktg: #sbbuzz: Very carefully? Seriously, I’ve had many clients insist on overloading with plugins. Must prioritize plugins based on goals!
shipwire: Question options: 1. Best SEO extensions for WP? 2.extension for product tutorial like flow? (perhaps just screenshot mgmt) #sbbuzz
TAPmktg: #sbbuzz: Advanced Excerpt, Smart Youtube, various SEO plugins: Ultimate, Platinum, etc.
RisingStarIdeas: @TAPmktg good point. I can not find documented anywhere how many plugins are to many. Do you know? #sbbuzz
TAPmktg: @risingstarideas #sbbuzz: Just pay attention to page load times, that will give you an idea of “too many!”
JoeCascio: I’m an independent developer. And I have had sushi with @lamikey and @mriggen. So there. :) #sbbuzz
lamikey: @sbbuzz Q2 my essentials: Akismet (preinstalled)-spam, All-in-One SEO, WordPress Database Backup. I opt to code some essentials … #sbbuzz
lindadessau: @TAPmktg I’ve noticed that some WP blogs and websites seem a bit slower to load. I didn’t realize it was the plug-ins! #sbbuzz
mriggen: @JoeCascio Good evening, Joe! #sbbuzz
JoeCascio: Most useful WP plugin? Search-Regex. Awesome!! #sbbuzz
lamikey: @sbbuzz Q2 over plugins such as Google Analytics. There definitely is such thing as too many plugins. #sbbuzz
michellegust: @lindadessau Not only can wp-plugins affect load time but also the host itself. #sbbuzz
stellel: #sbbuzz just read this article about “essential” plug-ins: http://bit.ly/9qbYqR Pretty interesting.
lindadessau: @michellegust Can you say more about that? #sbbuzz
sbbuzz: Q3 from @lindadessau Any comments about Typepad versus WordPress and why? #sbbuzz
TAPmktg: @lindadessau #sbbuzz: Too many javascript queries, etc (due to plugins) can slow it down. @michellegust: Very true! Get a good host!
lindadessau: Q3 Please don’t throw tomatoes at the Typepad girl – I’m trying to be open-minded! #sbbuzz
RisingStarIdeas: A2: WP plugins I love incldue: Google analytics, All-in-One SEO, TweetMeme Retweet Button #sbbuzz
michellegust: @lindadessau I’m still learning more about how host can affect site now that Google algo includes load time as well. #sbbuzz
CathyWebSavvyPR: Q2 Go to Plugins, poular est r listed. Askimet (anti spam, AlInOneSEO, Google Analytics, wpdatabasebckup, tweetmeme, add2any #sbbuzz
RisingStarIdeas: @lindadessau funny! no tomatoes I never used Typepad why do you like it? #sbbuzz
CathyWebSavvyPR: Q3 – I am bias as a WordPress girl, but it seems to be winning the war of keeping up w chages, strong pro themes, grt plugins #sbbuzz
RisingStarIdeas: @TAPmktg yes but I need a number range I dont’ want to wait until I break it to find out I have too many plugins #sbbuzz
lamikey: @sbbuzz Q3 Can I get a phone a friend? I haven’t looked at Typepad in probably 5 years. I’m sure a lot has changed. #sbbuzz
CathyWebSavvyPR: Sorry to be late – I’m a PR Pro of 20+ years, who has let her geek girl out of the closet to make tech easy 4 others #sbbuzz
scoblitz: @RisingStarIdeas hard to give that sort of number, some plugins use more resources than others – depends on “which” plugins you use. #sbbuzz
TAPmktg: #sbbuzz – I’ve never done dev for TypePad, but the WP platform & dev community has serious support in terms of extensibility. A good basis.
mhelfrich98: @sbbuzz Q2 over plugins such as Google Analytics. There definitely is such thing as too many plugins. #sbbuzz
lindadessau: @RisingStarIdeas It feels safer to be hosted; there is tech support; I don’t have to worry about upgrades, etc. it’s all handled. #sbbuzz
mhelfrich98: @sbbuzz Q2 my essentials: Akismet (preinstalled)-spam, All-in-One SEO, WordPress Database Backup. I opt to code some essentials … #sbbuzz
CathyWebSavvyPR: try ww.tweetchat.com plugn #sbbuzz – it adds it to your tweets automatically
RisingStarIdeas: @TAPmktg @scoblitz guess there no hard rule that says X amount is to many plugins #sbbuzz
lindadessau: @lamikey LOL, phone away. Fair enough – WP is what you know, so I understand it’s hard to answer. #sbbuzz
CathyWebSavvyPR: @SeeboldMarCom hey check out #SBBuzz – it’s on wordpress how to – NOW til 9pm ET tweetgrid link http://is.gd/brDho
RisingStarIdeas: @lindadessau does typepad point to your own domain name? WP has made it much easier to upgrade to the latest version. #sbbuzz
TraceyHolinka: @RisingStarIdeas You wan to be minimalist with plugins. Number to “break” also depends on theme–how good the code is. #sbbuzz
lamikey: @JoeCascio I would like to nominate Search-Regex for an “arse-saver of the year award”. #sbbuzz
RisingStarIdeas: @lindadessau but upgrading can be a chore if you have a ton of sites or hacked your template. #sbbuzz
sbbuzz: Q4 from @mhelfrich9 Can you use WP on own domain and have good SEO? What are good SEO techniques? #sbbuzz
TAPmktg: @RisingStarIdeas #sbbuzz: Very true! Less is more w/ plugins, though. Let your content be the key element!
CathyWebSavvyPR: yup @jerseymomma there are 2 WP google analytics plugins,1by that name & google analyticator. Thesis theme has a analytic s built-in #sbbuzz
lindadessau: @RisingStarIdeas You can map your Typepad site to your own domain pretty easily. And yes, the auto-upgrade plugins WP are very cool. #sbbuzz
CathyWebSavvyPR: Q4 yes, @mhelfrich9, WP has good SEO -just use a plugin like AllinOneSEO pack & be sure to change yr “permalinks” #sbbuzz
JoeCascio: @lamikey Exactly!! :) I found out about it at WordCampBoston. Makes moving a site from a dev domain to production so easy. #sbbuzz
TAPmktg: #sbbuzz: Yes! Careful mgmt of meta tags via a good SEO plugin, elimination of duplicate content. A good dev will go a long way!
RisingStarIdeas: @scoblitz @TAPmktg @TraceyHolinka what are your “gotta have” plugins? #sbbuzz
CathyWebSavvyPR: Q4 @mhelfrich9 chg permalinks to include at least the%postname%, and use key-word rich headlines, not cutsie ones #sbbuzz
lamikey: @sbbuzz Absolutely! I’m a fan of All-in-One SEO, it automates things and simplifies the process for the SEO beginner. #sbbuzz
CathyWebSavvyPR: Q4 @mhelfrich9 – if not already discussed youse WordPress.ORG not .com on your own domain name/URL #sbbuzz
CathyWebSavvyPR: RT @lamikey: @sbbuzz Absolutely! I’m a fan of All-in-One SEO, it automates things & simplifies process for SEO beginners. [yes!] #sbbuzz
TAPmktg: @lamikey #sbbuzz: Agreed on “All-in-One” – Good for getting things rolling on your WP site!
ImAfterdotcom: On Twitter: sbbuzz: Q3 from @lindadessau Any comments about Typepad versus WordPress and why? #sbbuzz http://bit.ly/92QmJM
ImAfterdotcom: On Twitter: sbbuzz: Q1 How do you set up a WordPress site? How can you get your own look and feel #sbbuzz? http://bit.ly/cWuOPy
lamikey: @sbbuzz Q4 always remember that good content writing optimized for keywords is a must. meta tags alone won’t do it. #sbbuzz
CathyWebSavvyPR: premium themes like headway and thesis both include good SEO options built-in and clean code – helps Goog “like” sites #sbbuzz
CathyWebSavvyPR: @SeeboldMarCom glad you could make it! #sbbuzz
JoeCascio: #sbbuzz When it comes right down to it, SEO is pretty simple. All-in-one give you everything you need. Not rocket science, just diligence.
CathyWebSavvyPR: Q4 @lamikey agreed! content that blance targteed writing 4 yr audience, with good keywords goes a long way. keyword headlines 2 #sbbuzz
sbbuzz: Q5 from @TAPmktg What issues have folks had w/ WP, esp self-hosted, in terms of small business? #sbbuzz
lamikey: @TAPmktg I love it mostly because I’ve never had a problem training anyone to use it! #sbbuzz
CathyWebSavvyPR: Q4 what SEO means – is balancing writi good content 4 people w stuf behind the scenes that search engines like (headlines etc) #sbbuzz
scoblitz: @RisingStarIdeas some more obscure favorites of mine are WPaudio, CDN tools, and Mollom for anti-spam. #sbbuzz
TraceyHolinka: @RisingStarIdeas Broken Link Checker, Google XML Sitemaps, Subscribe To Comments, WP-CMS Post Control, Permalinks Moved Permanently #sbbuzz
mriggen: @sbbuzz Who’s been to WordCamp? Is it useful for newbies, or more for folks who use it a lot? #sbbuzz
CathyWebSavvyPR: Q5 @TAPmktg -what thype of issues? you can set up a blog so it doesn’t look like one #sbbuzz
RisingStarIdeas: @scoblitz @TraceyHolinka Nice WP plugin list thanks! #sbbuzz
CathyWebSavvyPR: @mriggen I am sure moste wordcamps, podcamps, blog camps are great inexpensive unconferences – I started in @podcampphily ’07 #sbbuzz
stellel: #sbbuzz @mriggen I went to WordCamp Boston. There was something for everyone. Really affordable & fun, too!
CathyWebSavvyPR: Q5 @TAPmktg – What a blog dows, with a strong strategy behind it, is allow a smallbiz to showcase their knowledge in a helpful way #sbbuzz
lamikey: @sbbuzz Q5 One problem I’ve had when working w/ clients and small, independent hosts is clarifying who is responsible for updates. #sbbuzz
TraceyHolinka: @RisingStarIdeas Make sure plugins fit your needs. Don’t leave them installed if they don’t. Will slow your blog/website down. #sbbuzz
JoeCascio: WordCamp TOTALLY worth it for newbies. In fact, especially for newbies, just for the people you meet who can help you. #sbbuzz
TAPmktg: #sbbuzz: Many clients are reluctant to “relegate” to WP, when it is a seriously good basis for a site or blog. Anyone in that boat?
CathyWebSavvyPR: @TAPmktg Got it- my clients have seen their WP blog posts get indexed by Google the next day. w/in 1 month front page 4 keywrd #sbbuzz
lamikey: @sbbuzz Q5 fortunately WordPress has become even easier to update to an earlier version. #sbbuzz
CathyWebSavvyPR: @TAPmktg have had one client’s blog have a pagerank of 4 within 6 months (although she is blogging 2/wk & active in Social media) #sbbuzz
FloridaSunSales: @JoeCascio Hoping we get some great bloggers coming to #REBCORL to share with some hungry newbies. #sbbuzz
bradfordshimp: Q5 – Once you get used to the interface, updating WP is easy. Can even do it from Microsoft Word. #sbbuzz
CathyWebSavvyPR: #ChatTIp: mark with star or favorite the tweets of those you found useful & follow them or add 2 a list #sbbuzz
shipwire: #sbbuzz @sbbuzz on the WordPress e-commerce front. There are new plugins. @shopplugin looks well supported. I’ve also seen WP Commerce
sbbuzz: @lamikey Q6 Introduce the cute pooch! :) #sbbuzz
TraceyHolinka: @TAPmktg Putting many of my clients website into WP/Thesis. Most are okay once I explain the benefits. #sbbuzz
mriggen: @sbbuzz Thanks all from WordCamp feedback! Here’s link FYI for folks: http://central.wordcamp.org/ #sbbuzz
RisingStarIdeas: @lamikey awww what a QT! #sbbuzz
bradfordshimp: @TraceyHolinka There has to be a plug in for that!! #sbbuzz
shipwire: @sbbuzz Thx all #sbbuzz http://www.shipwire.com: ecommerce product fulfillment in the U.S., Canada and UK. WordPress integrations too:)
sbbuzz: THanks so much to @lamikey @scoutsprout and everyone for so many great tips tonight! Great discussion. #sbbuzz
lindadessau: @scoutsprout Nice to meet you, and happy birthday! My @chyna_greyound used to tweet. Sadly, she passed away last month. #sbbuzz
TAPmktg: #sbbuzz: My first week here! Looking forward to next week! Thanks for the idea @shipwire. I’ll look into it.
bradfordshimp: Oh, btw, anyone know a good place to find WP plug in designers? Have a few ideas I would like to discuss. #sbbuzz
CathyWebSavvyPR: Small biz need 2 put strategy behind blogging; ID yr audience, write content 2 meet their “pain points”/needs #sbbuzz
Steve_McIntyre: What are the WP lover’s opinion of Joomla? #sbbuzz
sbbuzz: Thanks to everyone for all the great discussion! We’ll get the #sbbuzz summary posted on the site soon at http://sbbuzz.biz
RisingStarIdeas: Visit 101FreeTools.com Your Small Business Toolbox FREE articles, tips, tools & more Follow one of the best best small biz resources #sbbuzz
sbbuzz: If you’d like a once-a-week e-mail reminder of #sbbuzz (including the topic) sign up at http://sbbuzz.net #sbbuzz
bradfordshimp: @sbbuzz You send the summary in the email, right? Trying to make sure I remember to check this one out. #sbbuzz
lamikey: @TAPmktg I haven’t had a problem convincing a client to use WP in a long time. So many great, robust examples and so easy to learn. #sbbuzz
TraceyHolinka: @Steve_McIntyre Joomla is okay for big sites but WP is great for small site & is easier to use. #sbbuzz
sbbuzz: #sbbuzz is a small business Twitter chat hosted each Tuesday night by the folks from @batchblue Come again soon!
lindadessau: @sbbuzz Thanks @lamikey, the bee and everyone! Now take a break from being brilliant: http://www.aweber.com/b/26hSn (pitch time on # #sbbuzz
RisingStarIdeas: @Steve_McIntyre I switch from Joomla to WP. I find WP much easier and way more plugin and theme options #sbbuzz
selahsynergy: Great show tonight. Learned a lot! Pitch: Strategic innovation partner to small business. Find me at http://www.selahsynergy.com. #sbbuzz
mriggen: @sbbuzz Thanks all! I’m with @batchblue, makers of BatchBook Social CRM & other stuff for small biz. Happy birthday @scoutsprout! #sbbuzz
bradfordshimp: The only reason to use Joomla is because you already do. #sbbuzz
pmohara: Hi all – Pamela the #sbbuzz moderator here. Having Tweetdeck probs tonight, so just joined in as the bee. AWESOME discussion.
TraceyHolinka: Great chat. @chaostoclarity helps small biz & freelancers use social networking/media & the Web to grow their biz #chaostoclarity #sbbuzz
scoblitz: @sbbuzz Great chat tonight – thanks @lamikey for the tips! And Happy Birthday @scoutsprout! Can dogs eat donut cake? #sbbuzz
bradfordshimp: Pitch: I host a podcast for small business at AllBizAnswers.com. If you have something to say about small biz, let me know. #sbbuzz
scoblitz: @bradfordshimp even then I would have trouble recommending it… #sbbuzz
lindadessau: @bradfordshimp I wonder if that’s partially true for me and Typepad – I’m SO afraid of the migration nightmare. #sbbuzz
lamikey: @sbbuzz Thanks for letting me chat with you all. Excited to see the great things you all are doing with WordPress! #sbbuzz
stellel: #sbbuzz Happy birthday @scoutsprout! Gonna need a donut cake! Bone shaped?
bradfordshimp: @scoblitz It always seemed too complicated. #sbbuzz
michellegust: Pitch: My company is Mid Columbia Webs which specializes in implementing WordPress for small businesses. Local Search focused. #sbbuzz
Steve_McIntyre: @bradfordshimp the more CMS I know inside and out, the better. #sbbuzz
bradfordshimp: @lindadessau That is a tough one, migration. Glad I got it right in the first place ;-) #sbbuzz
mriggen: @sbbuzz Oh also, come vote on what should be our new contact icon! The robots are taking over… http://bit.ly/9dE9Ga #sbbuzz
bradfordshimp: @lindadessau But really, if it is meeting your needs for your site, I wouldn’t change. #sbbuzz
CathyWebSavvyPR: @scoutsprout Happy Birthday to You, Happy Birthday to You, Happy Birthday to You, Happy Birthday to You {les than140 chars!] #sbbuzz
TraceyHolinka: @lindadessau Agree with @bradfordshimp . If it meets your needs then you don’t need to change. #sbbuzz
lindadessau: @bradfordshimp The jury is still out on that! Thanks for your thoughts. #sbbuzz
scoblitz: @lindadessau Typepad is a fine platform, don’t be in a rush to change if what you have works. WP is good but it’s also well hyped. #sbbuzz
CathyWebSavvyPR: Great chat @lamikey. I’m a PR pro who helps people promote their biz: setting up wordpress sites & blog/SM strategy 2 full PRplans #sbbuzz

2 Comments

Filed under marketing, small business, web design

Guest Speaker @LeeHower #sbbuzz chat: Summary from March 9, 2010

This week’s SBBuzz chat featured guest speaker Lee Hower, early employee at PayPal, cofounder at Linkedin and now VC.

Our chat next week is on Tuesday March 16th  from 8-9 EST.  Want to join in and get (or give) small biz advice, here’s how it works!

sbbuzz: Welcome to #sbbuzz, a Tweetchat for the next hour of small biz talking technology on Twitter. Join us! http://sbbuzz.biz/instructions
sbbuzz: Rules: 1)NO pitching till end 2)Be nice 3)Stay ON TOPIC! 4)Send ?s for group to me w/o hashtag 5)Use #sbbuzz in all messages 6)Have fun!
sbbuzz: Start off w/an INTRO: 1 message about you and your business and whatever else we need to know. #sbbuzz
decker_chris: I’m an IT professional, web developer and entrepreneur based out of Eastern NC. Excited about my first #sbbuzz! #sbbuzz
DanNieves: Hey everyone! Working with RootOrange, start up trying to grow the business, how can we grow with FB, Twitter, etc? #sbbuzz
TraceyHolinka: I?m a web designr/developr @chaostoclarity. We teach small biz & freelancers how to work better in a digital world. #sbbuzz
ruxtermobi: Hi, I’m Mike from Ruxter. We’re a universal mobile app for small biz & organizations. We combine free mobile websites & low-cost SMS #sbbuzz
lindadessau: Glad to be here! I ghostwrite and edit content for blogs and newsletters – I work with coaches and service providers (intro for #sbbuzz
merritto: I’m a freelance writer and marketing/fundraising consultant to non-profit organizations #sbbuzz
pmohara: Hi all – Pamela here from @batchblue and the hostess of #sbbuzz. Very excited to have @leehower speaking He’s WICKED smart!
stellel: Hi I’m Christelle, I am a customer experience peep at @batchblue. Stopping by to hear the buzz #sbbuzz #sbbuzz
RisingStarIdeas: hello tech gang! I Find cool free online tools to help small business owners save time and money. #sbbuzz
ginabee: Hello All! Gina here from WriteyTidy.com writing/content creation. Looking forward to my Tuesday night education! #sbbuzz
cjservia: I’m a business continuity consultant beginning business here in Eastern North Carolina. #sbbuzz
scoblitz: @sbbuzz Hi everyone – Scott Blitstein from eSeMBe. I’m a blogger, tech-guy, superhero, and music lover. #sbbuzz
familyfoodie: hello all – Family Foodie and I love to cook for my family of 6. #sbbuzz #sbbuzz
ginabee: @scoblitz Superhero, huh? Gonna tell the class about your superpower? #sbbuzz
leehower: hi – I’m Lee, former tech startup entrepreneur turned venture capitalist. I look fwd to participating in #sbbuzz chat on small biz tech.
cjservia: Hi Lee. Can’t wait to hear your story tonigh. @leehower #sbbuzz
sbbuzz: Our guest speaker tonight is @LeeHower, early employee at PayPal, cofounder at LinkedIn & now VC. Welcome, Lee! #sbbuzz
foodiegrl: Hi, I’m Liz – partner marketing manager at Vr4SmallBiz and a raging food geek. #sbbuzz
sbbuzz: We will talking to Lee about early days at successful companies & how we can do the same. Send me any ?s you want included in chat #sbbuzz
wiseleo: Good evening. It’s been a while :) I am Leonid, a world-class computer expert #sbbuzz
sbbuzz: Everyone – feel free to jump in with your own responses & follow-ups, but stay ON TOPIC! #sbbuzz
sbbuzz: @leehower Q1 What are the common characteristics of the successful start-ups you have worked in/with? #sbbuzz
leehower: #sbbuzz Q1: smart, passionate, capable founders / mgmt team – this is true of tech startups (what I focus on) but really all small biz
leehower: #sbbuzz Q1: also a “maniacal” focus on customers… esp when trying to develop a new product or service, cust feedback critical
cjservia: @leehower #sbbuzz How did they demonstrate their passion for the business?
leehower: #sbbuzz be willing to work hard, take personal risk, and just visibly demonstrate an enthusiasm for building their biz
foodiegrl: @leehower, when you’re small and busy, what r your favorite CX feedback tools? #sbbuzz
decker_chris: @leehower Have you ever had to confront a partner that wasn’t demonstrating passion for a startup? If so, how did you handle? #sbbuzz
leehower: #sbbuzz best ways to gather cust feedback depend a little on who your cust are… huge companies, other small biz, consumers, etc
leehower: #sbbuzz but generally I like just talking to cust… also I personally put more weight on what cust do than what they say
ruxtermobi: @sbbuzz @leehower, many ‘overnight’ successes have been in dev for years. What should start-up ‘stars-to-be’ focus on? #sbbuzz
RisingStarIdeas: @leehower how did you convenience people to jump on board with your startups? #sbbuzz
lindadessau: @leehower Yes, people “vote with their feet,” don’t they? #sbbuzz
leehower: #sbbuzz not easy, but as both an entrep & VC I’ve tried to be picky about who I partner with… choose not to work w/ folks not passionate
leehower: #sbbuzz cust vote w/ the dollars as much as their feet :) but totally agree w/ this sentiment
DanNieves: Has your small biz had success utilizing a facebook fan page? if so, how did you drive people to the page? #sbbuzz
sbbuzz: @leehower Q2 from @andrewnim Did you have your entire strategy at start or did you allow it to alter over the first few months? #sbbuzz
leehower: #sbbuzz Q2 always worth planning out your strategy ahead of time, but have to be flexible to alter as mkt needs, financing, etc demands
familyfoodie: What marketing methods do you recommend to small retail bus? Direct mail is so expensive. What is the best way to drive customers? #sbbuzz
leehower: #sbbuzz my old boss (LinkedIn’s CEO Reid Hoffman) used to say starting a company is like jumping off cliff & assembling plane on way down
leehower: #sbbuzz you have to sort of have a clear sense of plan initially, but most startups end up redirecting once or more in big ways
SeeboldMarCom: @leehower ..and I’d say Reid Hoffman built a pretty darn good plane! #sbbuzz
sbbuzz: @leehower Q3 from @foodiegirl as your startup grows, would you invest in tech resources or cx service if had to choose one? #sbbuzz
foodiegrl: @familyfoodie – DMA reports email still has highest ROI: $44 for each $1 spent, but Social is gr8 tool. disclose: I work 4 email co #sbbuzz
leehower: #sbbuzz Q3 depends on nature of biz I suppose – also tech resources and cx service don’t have to be mutually exclusive
leehower: #sbbuzz I’ve seen startups use tech for online cust forums, problem tracking, etc – e.g. cust svc being leveraged w/ tech and “labor”
sbbuzz: @leehower Q4 Is their a cultural difference as the company grows? How do you preserve your culture? #sbbuzz
leehower: #sbbuzz culture undoubtedly evolves as company grows, either in terms of more people or people in different geographic locations
leehower: #sbbuzz no magic bullet for preserving culture, but some elements include: trying to retain good chunk of founders / early employees
leehower: #sbbuzz also establish core values that are as relevant when company is 5 ppl as when its 500 ppl – Netflix has done an awesome job of this
leehower: #sbbuzz Netflix doesn’t track employee vacation time even though it’s huge company today – expectation is ppl work hard but are responsible
sbbuzz: @leehower Q5 What if you don’t want explosive growth? Can you be successful without expanding? #sbbuzz
andreayap: Q4 #sbbuzz culture needs to be genuine + organic, but also disciplined in that you reinforce it everyday #sbbuzz
leehower: #sbbuzz here’s a preez put together by Netflix CEO Reed Hastings on culture/values even as they grew to big company http://bit.ly/czTnBP
TraceyHolinka: Way it should be: RT @leehower: #sbbuzz Netflix doesnt track employee vacation – expectation is ppl work hard but are responsible #sbbuzz
betaspring: Betaspring mentor @leehower is the guest for tonight’s #sbbuzz chat. Small business wisdom from a dude who’s built some big businesses.
leehower: #sbbuzz Q5 absolutely… the definition of “success” as a small business is based upon the founders goals and aspirations
leehower: #sbbuzz my parents were entrepreneurs & owned their own small biz – never grew larger than them + their two kids helping them
leehower: #sbbuzz they (and I) would consider their business absolutely a success, even though it didn’t grow to be huge company
andreayap: @leehower how bout funding via customers vs. VC? Prefer revnues but speed/growth opp tempting me to VC #sbbuzz
leehower: #sbbuzz owning a small biz gave them freedom & independence relative to working for big company, plus time w/ their kids
leehower: #sbbuzz growth is great too, and some businesses only work at large scale – but again success is in eyes of the beholder
leehower: #sbbuzz I prob can’t fit the pros/cons of decision whether or not to pursue VC funding into 140 char, but I’ll take a shot :)
andreayap: Q5 also you can grow margins and cash flows – efficiency not necessarily topline #sbbuzz
leehower: #sbbuzz pros – large amt of up front capital, advice from experienced professional investors + ability to tap their networks for hiring, etc
andreayap: @leehower the vc vs. customer issue being both require fulltime warfare LOL #sbbuzz
leehower: #sbbuzz cons – having a funding partner means just that – take on partner’s opinions, expectations, etc
leehower: #sbbuzz I think pursing VC funding path is a complicated topic – you’ve prob already researched but I’d suggest sites like venturehacks.com
sbbuzz: @leehower Q7 from @ruxtermobi In today’s investment environment, what’s best way for an early-stage company to attract VC support? #sbbuzz
cjservia: I’ve avoided partnerships myself because of “- take on partner’s opinions, expectations, etc “you mention. #sbbuzz
JohnFMoore: Yes, clear VC con is they may push you to grow faster than desired, loss of cntrol #sbbuzz
leehower: #sbbuzz do search of venturehacks.com – some old articles I believe on pros/cons of VC, & lots of info on how to approach it if you puruse
JohnFMoore: Q7. Great management team will attract funding, quality VCs, better than anything else IMO #sbbuzz
laowsmith: @sbbuzz #sbbuzz in current climate is it more important to build out for scale or for profitability?
sbbuzz: And now we near the end of our show. This is what we affectionately call Pitch Time. Please tell us a little about your business. #sbbuzz
leehower: #sbbuzz Q7 as others suggest, outstanding founders/mgmt is 1st thing VCs look for and a dimension VCs won’t compromise on
sbbuzz: A HUGE thank you to @leehower for joining in tonight and sharing so much of your experience. Very instpirational! #sbbuzz
JohnFMoore: No pitch here, just a thanks for an informative discussion #sbbuzz
leehower: #sbbuzz other things we VCs look for – unique prod/tech that creates sustainable competitive advantage, big / rapidly growing mkt
TraceyHolinka: @chaostoclarity helps small biz & freelancers take charge of computers & use social networking/media & the Web to grow their biz #sbbuzz
sbbuzz: And thanks to everyone for all the great discussion! We’ll get the #sbbuzz summary posted on the site soon at http://sbbuzz.biz
scoblitz: @sbbuzz Thanks to @leehower for the chat – very informative. #sbbuzz
lindadessau: Thanks @sbbuzz, thanks @leehower – my pitch: How to write a top 10 article – http://snipr.com/t1pw5 #sbbuzz
stellel: @leehower Thanks for the chat! #sbbuzz
rzazueta: What up #sbbuzz!!! I lurked a little tonight. If you’re going to be at #sxsw, come find us! VerticalResponse at booth 1223!
leehower: #sbbuzz thx @sbbuzz and everyone who participated, I enjoyed it
familyfoodie: Thank you for all the info. As a newbie, I was very impressed. #sbbuzz
TraceyHolinka: Yes was a very interesting and informative discussion. Thxs @sbbuzz & @leehower #sbbuzz
decker_chris: @digitalmints assists small biz owners with web development, digital marketing and social media #sbbuzz
pmohara: Thanks Lee and everyone for awesome chat tonight! Pamela from @batchblue – the company who brings you #sbbuzz
P_Wannemacher: I also want to thank @leehower for the discussion, good stuff! #sbbuzz
scoblitz: @sbbuzz Pitch: eSeMBe helps you choose and implement technology so you can work more efficiently and effectively. #sbbuzz
ginabee: http://www.WriteyTidy.com does the writing so you don’t have to! Thanks for the words of wisdom from my small biz hoping to grow! #sbbuzz
sbbuzz: #sbbuzz is a small business Twitter chat hosted each Tuesday night by the folks from @batchblue Come again soon!
cjservia: #sbbuzz Awesome chat tonight. Great insight.
foodiegrl: I’d pitch, but @rzazueta is doing it for us – thx rob! @VR4SmallBiz #sbbuzz
ruxtermobi: Ruxter is social networking for small businesses who wish to be mobile. Free universal app + low-cost texting to your customers. #sbbuzz
sbbuzz: If you’d like a once-a-week e-mail reminder of #sbbuzz (including the topic) sign up at http://sbbuzz.net #sbbuzz
rzazueta: FYI – #sbbuzz is the thing that showed me the TRUE power of Twitter. Every Tuesday night from 5 – 6 pm PST.
cjservia: We assist all businesses with developing alternative management plans for disaster situations. http://www.lighthousecontinuity.com/ #sbbuzz
ruxtermobi: Thank you @sbbuzz and @leehower for an excellent Tuesday night #sbbuzz chat.

Leave a comment

Filed under business start-up, financing, small business, Uncategorized

Small Biz Tech Advice & Resources: May 19, 2009

Advice and resources, we’re all looking for some help when we jump into a new strategy.  Many small business are just getting the hang of social media, networking, etc.

This week SBBUZZ focused on advice to small business owners on getting started with Twitter, resources and how to guides for tweeting, local community involvement, time management with socnets, conversion from followers to customers, and much more.

If you have a small business question that you need answered or knowledge to share with others, here’s when, where and how to participate!

  • Next buzz-up is Tuesday, May 26th from 8:00 PM – 10:00 PM Eastern Time.  Join us – We’ll get your small biz questions answered.
  • Know small businesses that need help?  Spread the word! The more voices, the better the conversation.
  • Instructions for participating are at http://sbbuzz.biz/instructions
  • Below is a summary of the most recent discussion. To see the full conversation, go to: http://bit.ly/JYU6N

sbbuzz: Q1 What advice would you give a small business owner brand new to Twitter? #sbbuzz

  • samuraivt: Q1 Listen, follow those who interest you, be social and engage in conversation. Don’t just pitch. Don’t automate. Be human. #sbbuzz
  • yourjobmyoffice: Q1 don’t hesitate to join the conversation. Most welcome your input. #sbbuzz
  • PatriceRutledge: one of my favorite tips for Twitter newbies is to focus on developing relationships, not on selling #sbbuzz#sbbuzz
  • scoblitz: @sbbuzz Q1 – Don’t just broadcast. Communicate and interact with people (we are people behind the avatars) #sbbuzz
  • SCOREChicago: Believe your personal opinion is of interest to people #sbbuzz
  • nrohrbach: Q1: Be yourself, be genuine, twitter may be good for advertising, but try to connect with folks, not spam them! #sbbuzz
  • imaginestudios: Q1: Search for people in your field. Those you can learn from & those you can reach out to. Then start building relationships. #sbbuzz
  • wvpmc: Q1 I see a lot of sm biz neglecting to broaden their follower base – a waste of time to talk to no one #sbbuzz
  • samuraivt: Q1 Use apps not just twitter.com. Look into @cotweet if you’re developing twitter profile for biz. Use Twhirl. Seesmic Desktop etc #sbbuzz
  • merylkevans: Q1 Quality not quantity. Participate not stand by and wait for someone to talk to you. #sbbuzz
  • bradfordshimp: Q1 – Take as much time as you need to figure it out first. Then make a plan for how it can help your business. What will it lead to? #sbbuzz
  • joemagennis: Q1 Follow ideas, not people ie. Don’t worry about numbers of followers and following… Follow topics found via search.twitter etc #sbbuzz
  • merylkevans: Q1 Know what you want out of Twitter so you can follow the people who best meet that need. #sbbuzz
  • yourjobmyoffice: Q1 find out where/when are the chats that discuss topics relevant to your biz and then – follow. Like tonight! #sbbuzz
  • helpbusinesses: Q1 use the hashtags http://hashtags.org/ as well & start off by following a few who peak your interest in a particular category #sbbuzz
  • Timberry: I would suggest avoiding twitter clutter. Tweet about posts, sites, ideas, books, etc., never about lunch, dinner, TV, drinks … #sbbuzz

sbbuzz: Q2 What should businesses talk about? What are businesses doing on Twitter? #sbbuzz

  • bradfordshimp: Q2 – Businesses should educate and engage – just don’t go in there with a constant stream of sales pitches – big no no. #sbbuzz
  • merylkevans: Q2 Provide advice, share information and resources, answer questions, ask questions and avoid linking to your site too often. #sbbuzz
  • helpbusinesses: Q2 – talk about your profession & what you know well, find article you read & tweet them if u think others are interested too #sbbuzz
  • nrohrbach: Q2: Personally I talk about the projects I’m working on, things I learn, emotions, I think it’s key to show a person there too #sbbuzz
  • imaginestudios: Q2: Promote with links to their blog, articles, free valuable information. Not sales pitches. Workshop announcements, etc are good. #sbbuzz
  • helpbusinesses: Q2 – over all provide valuable information about your industry, product and services that you think other will find helpful #sbbuzz
  • NJinsuranceGirl: Q2: I like to follow people who share their expertise. Will come to rely on them for their point of view. #sbbuzz
  • imaginestudios: Q2: Take advantage of #followfriday to share valuable tweeps with your followers in their field (me = book people for writers) #sbbuzz
  • allcaughtup: Q2 Share what you do know. Answer questions and simply chat too. #sbbuzz
  • helpbusinesses: Q2 – it’s great to provide direct links to your blog or use your twitter account for customer service #sbbuzz
  • imaginestudios: Q2: Ask followers for questions relating to your field. If you don’t know the answer, find it & @ reply it back. #sbbuzz
  • joemagennis: Q2 Listen & engage. Again, use search tools to track related terms and business name then communicate with others. #sbbuzz
  • gwickes: Q2 follow key words via tweetdeck. Then provide some quick tips, guidance vs. ur company pitch… better to start a dialogue #sbbuzz
  • Timberry: Q2 I like to give and get suggestions on my interest area, what’s up, what’s new, interesting posts, like that …. #sbbuzz
  • gwickes: Q2 if you have case study info, content other SB owners can benefit from reading, tweet the link to that useful content #sbbuzz
  • 99designs: Q2 – know your audience and find valuable information to provide them and identify ways to engage them…offer help…etc… #sbbuzz

sbbuzz: Q3. Any good resources for Twitter how-tos, reference guides, etiquettes, etc? #sbbuzz

sbbuzz: Q4 Is your local community (govt/academic/private) doing anything to promote entrepreneurship/small business? What is working? #sbbuzz

  • imaginestudios: Q4: Free workshops offered by business professionals on everything from offline marketing to social media – been great. #sbbuzz
  • Timberry: Q4 we just had an angel investor event last week developed and organized by consortium of local chamber and sbdc-related groups. #sbbuzz
  • bradfordshimp: @sbbuzz We are trying with a group of volunteers, but I am the only biz person and don’t have a lot of time, so it is uphill. #sbbuzz
  • nrohrbach: Q4: our local chamber has established a group for young professionals, we meet monthly and have 3 or 4 events a month. Great network #sbbuzz
  • imaginestudios: Q4 Con’t: We’re blessed to have a center for Entrepreneurship doing many workshops & a great group of biz owners willing 2 contrib. #sbbuzz
  • helpbusinesses: Q4 – MWBE registered to work with NYC & NYS have networking events hosted by city or state for the MWBE to network directly w/them #sbbuzz
  • Timberry: Q4 and we have a group called smartups, with chamber and SBDC support, meets for workshops and such … in Eugene OR #sbbuzz
  • gwickes: Q4 Dallas area is steady on entrepreneurial activities. At #swfv gig this morning where more VCs focused on seed & early stage co’s #sbbuzz
  • helpbusinesses: Q4 – NYC & NYS have targeted workshop for small businesses as well & gov’t agencies are always there to network with us directly #sbbuzz
  • scoblitz: @sbbuzz Q4 – The Economic Dev group here is fabulous at working with small business. Quarterly Biz breakfasts are a big hit. #sbbuzz
  • jonedm: @sbbuzz Q4 Local Econ Dev Committee and entrepreneurs pulling together local bar camps and meet ups. Very useful networking. #sbbuzz
  • Timberry: Q4 and in general I’m a huge fan of the SBDC network, 1,000 locations, supported by federal, state, local higher ed funds. #sbbuzz
  • pmohara: #sbbuzz Q4. Funny you should ask. Spent the day new RI entrepreneurism program. Brilliant people. Lot of plans. I’m hoping things get done.
  • scoblitz: @sbbuzz There is also a non-profit (I’m on the board) working to build a virtual community for our village to offer more exposure. #sbbuzz
  • imaginestudios: Q4: There are a ton of networking groups in every area. Seek one out & you’re sure to find 4 more. Many offer training & support. #sbbuzz
  • samuraivt: Q4 “We must be the change we seek.” Gandhi… Local chamber promote biz and get involved with gov. some. Not sure if its working. #sbbuzz
  • PatriceRutledge: we have many small biz programs here in the SF Bay Area — one of my faves is the green biz program http://www.greenbiz.ca.gov #sbbuzz
  • DIYSiteExpress: Meetup.com is a great to find local groups in your area. #sbbuzz
  • scoblitz: @DIYSiteExpress I’ve tried MeetUp a couple of times and haven’t had great luck, need to revisit it again though. #sbbuzz

sbbuzz: Q5 How do you find time to stay involved, engaged and contributing to online and offline networks? #sbbuzz

  • SpeakingTech: q5 – never sleep #sbbuzz
  • bradfordshimp: Q5 – You focus your time on the things that have impact and that you have a passion for. #sbbuzz
  • helpbusinesses: Q5 – Find what works for you and work it. You cannot be everywhere at all times so create a plan & execute it concerning networking #sbbuzz
  • pmohara: #sbbuzz Q5. Finding the time – that is the $1B question!
  • imaginestudios: @sbbuzz Set myself a time limiting schedule (10-12 one activity, 12-1 Twitter, 1-1:30 lunch, 1:30-4 client work, etc.) #sbbuzz
  • wvpmc: Schedule time for online and offline networking – keep biz plan in mind + focus on what’s important #sbbuzz
  • madhousefl: Q5-on a more serious note, Outlook & my Blackberry r my BFF. Schedule everything-can’t overbook and I commit 2 what’s onthe plan #sbbuzz
  • helpbusinesses: Q5 – networking has now become a online & offline task. Find the social networks that work for what you do & fully participate #sbbuzz
  • imaginestudios: Q5: Regarding time management, don’t overschedule networking events 7 in one month is plenty! Give yourself time to rest. #sbbuzz
  • merylkevans: Q5 1. No one can do it all. 2. Pick three to contribute regularly . 3. Create profiles on various. 4. Connect accounts. #sbbuzz
  • 99designs: Q5 – It is a serious struggle…like most things in life…it is just a matter of finding the right balance #sbbuzz
  • gwickes: Q5 I use my BB with smart phone apps (Ubertwiter (new release is GREAT), as well as Twitterberry) to monitor Twitter while on the ru #sbbuzz
  • Workchic: @sbbuzz Q5 manage your time wisely and pick those that have more impact for your business #sbbuzz
  • nrohrbach: Q5: I have to make time. I can sleep when I’m dead right? #sbbuzz
  • merylkevans: Q5 Create an email folder for social media and filter EVERYTHING in there to check once or twice a day. #sbbuzz
  • imaginestudios: Q5: I don’t have an iphone or any special apps. Makes it easier to get away, yet be accessible to clients when I need to. #sbbuzz
  • pmohara: #sbbuzz Q5 @timberry‘s advice on biz planning has helped with time management. Focusing goals helps prioritize work, networking, everything
  • helpbusinesses: Q5- Find the offline resource that provide quality events & attend that too but be selective in where you give your commitment #sbbuzz
  • samuraivt: Good tips – but don’t avoid twitter apps, use wisely. RT @merylkevansHow to manage your time w/ social networks http://bit.ly/51Rdx #sbbuzz
  • gwickes: Q5 don’t forget the follow up… so busy answering and monitoring the next thing, a quick follow up goes a long way! #sbbuzz
  • yourjobmyoffice: Q5 I use a Twitter app for outlook called OutTwit. It collects Tweets in folders by @ name. Very organized. #sbbuzz
  • scoblitz: @sbbuzz Q5 I limit where I am active. Since I really enjoy the online aspect, having fun with it makes it easy to find the time. #sbbuzz
  • joemagennis: Q5 Suess read, teeth brushed, girls tucked … Social Networking is not a task, it is a way of life.. Participate as you can. #sbbuzz

sbbuzz: Q6 How many social media networks do you actively participate in? Do connections overlap? How do you keep track? #sbbuzz

  • imaginestudios: Q6: Probably 6-8 I think. Don’t really keep track. Linked all to http://www.ping.fm to update all with one click! #sbbuzz
  • madhousefl: Q6 FB, Twitter, LinkedIn, BrandTampa, Eagles Connection, My Space…not much overlapping. Each one has a different angle. #sbbuzz
  • fsphotography: Q6: I use Twitter, LinkedIn and Facebook (rarely). I keep track with email for LinkedIn and Tweetdeck for Twitter. #sbbuzz
  • helpbusinesses: Q6- I use to participate in 2 actively & connections did overlap. But many don’t use MS anymore so now it twitter & works well 4 me #sbbuzz
  • merylkevans: Q6 I use the big three like many of you and connect them to FriendFeed and other networks so they’re automatically updated. #sbbuzz
  • PatriceRutledge: Q6 I’m most active on LinkedIn, Facebook, Twitter, and XING – have profiles on numerous others #sbbuzz
  • helpbusinesses: Q6 – all my active clients are on twitter and we use it to stay in contact with them & have captured new clients too. #sbbuzz
  • selahsynergy: @sbbuzz Q6 Sorry I am late. I am active on LinkedIn, FB, Twitter and several local networks – diff platforms, different people. #sbbuzz
  • scoblitz: @sbbuzz I use Twitter which feeds my Facebook profile for friends and family. I dislike too much repetition caused by cross posting. #sbbuzz
  • DIYSiteExpress: Q6 You can find me as DesignLeap on LinkedIn, Twitter, Stumble, there are others but I’m not as active. #sbbuzz
  • joemagennis: Q6 many, an early adopter evaluating tools. Friendfeed pulls in all streams, plus there is great conversation happening there. #sbbuzz
  • leoraw: Q6 Social Media networks: Twitter, my own blog, Facebook – I’m on LinkedIn, too; much overlap because of my own blog. #sbbuzz
  • samuraivt: Q6 Connections do overlap on some of the SM networks. Each network is different with its own conversations. Auto updating=not cool. #sbbuzz

sbbuzz: Q7 from @madhousefl Has anyone been successful converting a follower into a customer? How? #sbbuzz

  • rzazueta: @madhousefl I’m glad to report that, yes, I did. I tweeted about a trojan and a follower hired me to clean it for them #sbbuzz
  • helpbusinesses: @madhousefl Yes I have. I tweeted advise about problems they were having and they used my services. #sbbuzz
  • nrohrbach: Q7: I think sharing my projects boosted my rep, folks found out I was designing for clients like Pepsi and they realized my cred #sbbuzz
  • pmohara: #sbbuzz Q7 we’ve gotten customers, partners, press all from relationships started on Twitter. No magic tweet, though. It takes time & trust.
  • wordpost: Q7 no followers to customers, but for some conversion isn’t the primary goal—it’s listening, learning, and building relationships. #sbbuzz
  • bradfordshimp: Q7 – Yes and no. Many new readers for my blog. Haven’t done a lot of selling of any kind but plan to step it up a bit. #sbbuzz
  • PatriceRutledge: Q7 I’ve received quite a few book/product sales and media placements through social media – most based on visibility and trust #sbbuzz

sbbuzz: Q8 from @eyeini Anyone here had good ideas on transferring large digital files via the internet? #sbbuzz

sbbuzz: Q9 from @scoblitz Are people using identity sites like DandyID or chi.mp? Opinions? #sbbuzz

  • merylkevans: Q9 Haven’t heard of DandyID or chi.mp. Just OpenID, Blogger, the usual crowd. #sbbuzz
  • helpbusinesses: Q9 I incurred huge true name identity theft so I’m mindful where I place lots of information about me personally. #sbbuzz
  • madhousefl: Q9; dont know either one; more info? #sbbuzz
  • Timberry: Q9 is that like nombray.com, or maybe squidoo, setting up a hub for twitter, FB, linkedIn, etc? #sbbuzz
  • DIYSiteExpress: Don’t know either of them, just OpenID. #sbbuzz
  • helpbusinesses: Q9 So when online I promote my company instead of me personally now to avoid future “true name identity fraud” #sbbuzz
  • scoblitz: @sbbuzz They are basically ways to make it easier for folks to find you – a dashboard of my online personas with various services. #sbbuzz
  • joemagennis: @scoblitz I am maintaining my Google Profile as up to date as possible .. valuable because it appears in search results #sbbuzz
  • pmohara: #sbbuzz Q9 I know dandyid. Way to manage your profile across many socmed sites. Very powerful – will be more so as use proliferates

sbbuzz: Q10 from @bradfordshimp Is anyone using affiliates and partnerships with other businesses to bring in new customers? #sbbuzz

  • helpbusinesses: Q10 Yes I do partnership with companies. Just start so have no real results at this time. It’s been 3 months #sbbuzz
  • DevotionalChef: @sbbuzz, on Q10, we actually share our office with another start-up. Eventually we think that may be mutually advantageous. #sbbuzz
  • helpbusinesses: Q10 the partnerships are with businesses using the social networks & we cross promote at events we attend too #sbbuzz
  • SteveStrauss: I have started partnering up with big businesses who have bigger budgets and its working well #sbbuzz
  • helpbusinesses: Q10 the partnerships are with businesses using the social networks & we cross promote at events we attend too #sbbuzz
  • madhousefl: Creating partnerships is what I’m working on. I think that is an important part of ‘partner’ships! #sbbuzz
  • Timberry: Q10 yes, answering for Palo Alto Software, all the time, and since we started on the web in Jan of ’95. Hundreds of affiliates. #sbbuzz
  • nrohrbach: Q10: Certainly! I have a couple local partnerships, we throw business to each other, been so great we’ve discussed a merger #sbbuzz
  • imaginestudios: Q10: I’m a firm believer in working WITH your competitors. Everyone has a different style & specialization. Only helps business! #sbbuzz
  • Whistletree: @sbbuzz We are exploring the idea of affiliates currently. Is it advantageous? Any tips to avoid? #sbbuzz
  • merylkevans: Q10 I constantly try to refer businesses to clients and colleagues — it’s about relationships and looking out for ‘em. #sbbuzz
  • PatriceRutledge: I use affiliate programs for my products — am in the process of revamping the whole system, but they’ve been a great marketing tool #sbbuzz
  • Timberry: @Whistletree well there is the obvious get it in writing, especially the who does what when part of it … vague is way too common #sbbuzz
  • pmohara: #sbbuzz Q10 we do integrated partnerships with other small business Saas products – huge driver of accounts for us.
  • imaginestudios: Q10: Also, carry cards of some of your fav people around. I hand out my cleaning gal’s & accountants’ cards everywhere! #sbbuzz

sbbuzz: In effort to outdo @bradfordshimp, squeezing in Q11 from @samuraivt Follow competition or don’t follow? Secretly? Why? #SBBUZZ

  • Timberry: Q11 is a good reminder that you should always assume your competition is following you. You’ll never know for sure. #sbbuzz
  • madhousefl: I follow. Why not? Might learn something. Not spying, just interacting. #sbbuzz
  • DevotionalChef: @sbbuzz, on Q11, I follow everyone who isn’t a spammer or determined to get under my personal skin. Yeah, they can be competitors. #sbbuzz
  • imaginestudios: Q11: Always follow. AND ReTweet their brilliant tweets! Don’t follow secretly. Glean ideas, but keep your stuff original. #sbbuzz
  • helpbusinesses: Q11 I follow competition openly. No reason to hide yourself from them you are not doing anything wrong want to connect with them #sbbuzz
  • selahsynergy: @sbbuzz Q11 Absolutely essential to follow competitors. I recommend all my clients follow also. Benchmarking Best practices Strategy #sbbuzz
  • nrohrbach: Q11: I do follow, have even found opportunities to scratch each other’s back, mutual benefit. And yes sometimes I also spy. #sbbuzz
  • Timberry: Q11 and if you’re a social media consultant or Internet marketing consultant or life coach then every other tweep is competition :) #sbbuzz
  • bradfordshimp: Q11 – Your competition may be doing something right. You will want to learn from that. #sbbuzz
  • allcaughtup: Q11 openly follow. and connect.There might be an opportunity down the road to collaborate. #sbbuzz
  • helpbusinesses: Q11 You maybe surprised and form a friendly alliance that works for you both. You never know. #sbbuzz
  • joemagennis: Q11 should have competition setup on search.twitter RSS feed, Google Alerts, following .. focus on the IDEAS they are discussing #sbbuzz
  • PatriceRutledge: competitive intelligence and competitor relationship-building is just a smart business practice #sbbuzz

3 Comments

Filed under small business, summary, tools